Top Makeup in Italy Influencers in 2026
Zaver lists 338 vetted makeup in italy influencers on Instagram with a median audience of 33,794 followers. The segment's biggest hubs are Milan, Rome, Naples. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
The Italy Makeup segment consists of 338 creators who focus on beauty and makeup content. This niche has a median follower count of 33,794, indicating a substantial audience reach among influencers in this area. The top cities where these creators are based include Milan, Rome, and Naples, reflecting the vibrant fashion and beauty culture prevalent in Italy. While the average engagement rate is not provided, brands can expect a diverse range of interactions from followers, influenced by the creators' unique styles and content strategies. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  KIKO Milano Official✓@kikomilano | 7.5M | — | makeup | elite | View profile → |
| 2 |  Federica Nargi✓@fede_nargi | 4.4M | — | makeup | elite | View profile → |
| 3 |  Clio✓@cliomakeup_official | 3.5M | — | makeup | premium | View profile → |
| 4 | 1.5M | — | makeup | premium | View profile → | |
| 5 |  Sephora Italia✓@sephoraitalia | 1.3M | — | makeup | premium | View profile → |
| 6 |  Beatrice Gherardini✓@beatricegherardini | 966K | — | makeup | elite | View profile → |
| 7 |  M R D A N I E L✓@mrdanielmakeup | 864K | — | makeup | premium | View profile → |
| 8 |  NABLA Cosmetics✓@nablacosmetics | 855K | — | makeup | premium | View profile → |
| 9 |  Martina Luchena✓@martinaluchena | 774K | — | makeup | premium | View profile → |
| 10 |  Rosalinda Cannavò✓@adua.del.vesco | 723K | — | makeup | premium | View profile → |
| 11 |  Constantin Cociurca✓@cociurcahome | 640K | — | makeup | premium | View profile → |
| 12 |  Yousra Chaouki💖✓@chk_yousra | 589K | — | makeup | premium | View profile → |
| 13 |  WYCON Cosmetics✓@wycon_cosmetics | 581K | — | makeup | premium | View profile → |
| 14 |  Nyx Professional Makeup It 🇮🇹✓@nyxcosmetics_italy | 538K | — | makeup | premium | View profile → |
| 15 |  Giulietta Cavaglià✓@giuliettacavaglia | 523K | — | makeup | premium | View profile → |
| 16 |  🌸 Arianna Stella 🌸✓@arienne.makeup | 504K | — | makeup | premium | View profile → |
| 17 |  ADRIANA SPINK✓@adrianaspink | 499K | — | makeup | standard | View profile → |
| 18 |  Luca Luce✓@lucaluceart | 487K | — | makeup | premium | View profile → |
| 19 |  Benefit Cosmetics Italy✓@benefitcosmeticsitaly | 452K | — | makeup | standard | View profile → |
| 20 |  La tua amica fashion🙋🏼♀️✓@chiaramonteleone_ | 427K | — | makeup | standard | View profile → |
| 21 |  Pupa Milano Italy✓@pupamilanoitaly | 421K | — | makeup | premium | View profile → |
| 22 |  Aida Mbengue Diouf👑✓@aidaadiouf | 420K | — | makeup | premium | View profile → |
| 23 |  Giulia Ferrarelli✓@giulia_ferrarelli | 398K | — | makeup | premium | View profile → |
| 24 |  LORETTA GRACE✓@graceonyourdash | 395K | — | makeup | premium | View profile → |
| 25 |  𝐀𝐋𝐄𝐒𝐒𝐀𝐍𝐃𝐑𝐀 𝐑𝐀𝐌𝐄𝐓𝐓𝐀✓@rametta | 381K | — | makeup | standard | View profile → |
| 26 | 377K | — | makeup | premium | View profile → | |
| 27 |  diegodallapalma_official✓@diegodallapalma_official | 359K | — | makeup | premium | View profile → |
| 28 |  Manuele Mameli✓@manuelemameli | 348K | — | makeup | premium | View profile → |
| 29 |  Alice Venturi✓@alicelikeaudrey | 336K | — | makeup | standard | View profile → |
| 30 |  Vittoria Franco✓@lavickybeauty | 282K | — | makeup | standard | View profile → |
| 31 |  Cindy Sold✓@lacindina | 276K | — | makeup | premium | View profile → |
| 32 |  melissa tani✓@melissatanii | 273K | — | makeup | premium | View profile → |
| 33 |  Emanuela Capitano✓@kasumi_sen | 272K | — | makeup | standard | View profile → |
| 34 |  Michela Parisi✓@mikelignayt | 263K | — | makeup | standard | View profile → |
| 35 |  ѕ ι я ι α✓@_siriaviolante | 255K | — | makeup | premium | View profile → |
| 36 |  We Make-up, and you?✓@we.makeup | 249K | — | makeup | standard | View profile → |
| 37 |  wet n wild International✓@wetnwildintl | 241K | — | makeup | standard | View profile → |
| 38 | 240K | — | makeup | premium | View profile → | |
| 39 |  Mesauda Beauty✓@mesaudabeauty | 237K | — | makeup | premium | View profile → |
| 40 |  Tasnim Ali✓@alitasnim | 236K | — | makeup | standard | View profile → |
| 41 |  Luca Buttiglieri✓@luca.buttiglieri | 225K | — | makeup | standard | View profile → |
| 42 | 222K | — | makeup | premium | View profile → | |
| 43 |  GAIA VISCO GILARDI✓@gaiaviscogilardi | 220K | — | makeup | premium | View profile → |
| 44 | 218K | — | makeup | premium | View profile → | |
| 45 |  Deborah Milano✓@deborahmilano | 213K | — | makeup | standard | View profile → |
| 46 |  Davide Corsini - Makeup & Skincare lover✓@_davidecorsini_ | 209K | — | makeup | premium | View profile → |
| 47 |  Astra Make-Up 🇮🇹✓@astramakeupofficial | 209K | — | makeup | standard | View profile → |
| 48 |  Emma De Longis✓@emmadelo | 206K | — | makeup | standard | View profile → |
| 49 |  Alessia Dardano✓@alessiadardano | 204K | — | makeup | standard | View profile → |
| 50 |  Mara Maspi🦋✓@mara.maspi | 203K | — | makeup | standard | View profile → |
Hiring makeup in italy creators: what to look for
When hiring creators in the Italy Makeup segment, brands should consider the creator's audience demographics, engagement levels, and content quality. It's essential to evaluate how well the creator's style aligns with the brand's image and values. Brands should also assess the creator's previous collaborations and the authenticity of their interactions with followers. Additionally, understanding the geographical reach, particularly in key cities like Milan, Rome, and Naples, can enhance campaign effectiveness.
Frequently asked questions
What is the average engagement rate for creators in this segment?
The average engagement rate for this segment is not provided.
What are the typical pricing tiers for creators in the Italy Makeup segment?
Pricing can vary significantly based on the creator's follower count and engagement, but specific dollar amounts are not provided.
How many creators are in the Italy Makeup segment?
There are 338 creators in the Italy Makeup segment.