Top Entertainment in Italy Influencers in 2026
Zaver lists 1,056 vetted entertainment in italy influencers on Instagram, averaging 1.19% engagement with a median audience of 133,080 followers. The segment's biggest hubs are Rome, Milan, Naples. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
The Italy · Entertainment segment features a diverse group of 1,056 creators who engage audiences with various forms of entertainment content. This segment boasts an average engagement rate of 1.19%, indicating a solid level of interaction between creators and their followers. The median follower count within this niche is 133,080, suggesting that many creators have a substantial audience base. Notably, the top cities where these creators are based include Rome, Milan, and Naples, highlighting the regional concentration of entertainment content in Italy. Brands looking to connect with audiences in this segment can benefit from understanding the dynamics of engagement and the demographics of these creators.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Netflix Italia✓@netflixit | 7.9M | — | entertainment | premium | View profile → |
| 2 |  Eva Menta✓@evamenta | 6.0M | — | entertainment | elite | View profile → |
| 3 |  Michelle Hunziker✓@therealhunzigram | 6.0M | — | entertainment | elite | View profile → |
| 4 |  Alessia Marcuzzi✓@alessiamarcuzzi | 5.7M | — | entertainment | elite | View profile → |
| 5 |  TML✓@tmlplanet | 5.7M | — | entertainment | premium | View profile → |
| 6 |  Stefano De Martino✓@stefanodemartino | 5.2M | — | entertainment | elite | View profile → |
| 7 |  SFE 🇮🇹✓@sferaebbasta | 5.0M | — | entertainment | premium | View profile → |
| 8 |  Catherine Fulop✓@fulopcatherine | 4.2M | — | entertainment | elite | View profile → |
| 9 |  Amici Official✓@amiciufficiale | 4.1M | — | entertainment | premium | View profile → |
| 10 |  Simone Baldasseroni✓@biondo | 4.0M | — | entertainment | elite | View profile → |
| 11 |  Luciana Littizzetto✓@lucianinalittizzetto | 3.9M | — | entertainment | elite | View profile → |
| 12 |  Gli Autogol✓@gliautogol | 3.7M | — | entertainment | elite | View profile → |
| 13 |  Michela Persico✓@michelapersico | 3.2M | — | entertainment | elite | View profile → |
| 14 |  Uomini e Donne✓@uominiedonne | 3.2M | — | entertainment | elite | View profile → |
| 15 |  ELISA MAINO✓@la_mainoo | 3.1M | — | entertainment | premium | View profile → |
| 16 |  Barbara d'Urso✓@barbaracarmelitadurso | 3.0M | — | entertainment | premium | View profile → |
| 17 |  Vanessa Incontrada✓@vanessa_incontrada | 2.7M | — | entertainment | premium | View profile → |
| 18 |  Rosario Fiorello✓@rosario_fiorello | 2.6M | — | entertainment | elite | View profile → |
| 19 |  Paolo Ruffini✓@paolinoruffini | 2.6M | — | entertainment | elite | View profile → |
| 20 |  Lodovica Comello✓@lodocomello | 2.6M | — | entertainment | elite | View profile → |
| 21 |  Mara Venier✓@mara_venier | 2.6M | — | entertainment | elite | View profile → |
| 22 |  @ipantellas✓@ipantellas | 2.4M | — | entertainment | elite | View profile → |
| 23 |  Ilary Blasi✓@ilaryblasi | 2.4M | — | entertainment | premium | View profile → |
| 24 |  Luca Argentero✓@lucaargentero | 2.3M | — | entertainment | elite | View profile → |
| 25 |  Arwa Gouda✓@arwagouda | 2.3M | — | entertainment | elite | View profile → |
| 26 |  Simone Paciello✓@awed | 2.3M | — | entertainment | elite | View profile → |
| 27 |  NASCE, CRESCE, IGNORA®✓@nascecresceignora | 2.3M | — | entertainment | premium | View profile → |
| 28 |  rudy_zerbi✓@rudy_zerbi | 2.2M | — | entertainment | premium | View profile → |
| 29 |  Elena Andrei✓@sasha_elena_real | 2.2M | — | entertainment | premium | View profile → |
| 30 |  X Factor Italia✓@xfactoritalia | 2.1M | — | entertainment | premium | View profile → |
| 31 |  Verissimo✓@verissimotv | 2.1M | — | entertainment | premium | View profile → |
| 32 |  Alice Pagani✓@opheliamillaiss | 2.1M | — | entertainment | elite | View profile → |
| 33 |  🌟VALERIA✨MARINI🌟🇮🇹✓@valeriamarini | 2.1M | — | entertainment | elite | View profile → |
| 34 |  Alessandro Cattelan✓@alecattelan | 2.1M | — | entertainment | elite | View profile → |
| 35 |  ADB 🌍✓@alice.debortoli | 2.0M | — | entertainment | elite | View profile → |
| 36 |  Elisabetta Gregoraci✓@elisabettagregoracireal | 2.0M | — | entertainment | elite | View profile → |
| 37 |  Claudia Gerini✓@geriniclaudia | 2.0M | — | entertainment | premium | View profile → |
| 38 |  Katia Follesa✓@katioska76 | 1.9M | — | entertainment | premium | View profile → |
| 39 | 1.9M | — | entertainment | premium | View profile → | |
| 40 |  Luis Sal✓@luis_sal | 1.9M | — | entertainment | elite | View profile → |
| 41 |  Rodrigo Guirao✓@rodrigoguirao | 1.9M | — | entertainment | elite | View profile → |
| 42 |  Grande Fratello✓@grandefratellotv | 1.8M | — | entertainment | elite | View profile → |
| 43 |  Leonardo Decarli✓@leonardodecarli | 1.8M | — | entertainment | premium | View profile → |
| 44 |  Simona Ventura✓@simonaventura | 1.8M | — | entertainment | premium | View profile → |
| 45 |  Zhanna Badoeva - Жанна Бадоева✓@zhanna_badoeva | 1.7M | — | entertainment | premium | View profile → |
| 46 |  Benedetta Porcaroli✓@bennipi | 1.7M | — | entertainment | premium | View profile → |
| 47 |  Paola Di Benedetto✓@paodb | 1.6M | — | entertainment | premium | View profile → |
| 48 |  Radio DEEJAY✓@radiodeejay | 1.6M | — | entertainment | elite | View profile → |
| 49 |  Edoardo Esposito 👼🏻✓@sespo | 1.6M | — | entertainment | elite | View profile → |
| 50 |  Caterina Balivo✓@caterinabalivo | 1.5M | — | entertainment | elite | View profile → |
Hiring entertainment in italy creators: what to look for
When hiring creators in the Italy · Entertainment segment, brands should prioritize engagement metrics alongside follower counts. A high average engagement rate, such as the 1.19% observed in this segment, can indicate a more involved audience. Additionally, brands should consider the creators' alignment with their values and target demographics, especially given the regional focus in cities like Rome, Milan, and Naples. Collaborations should also factor in the creators' content style and audience preferences to ensure authenticity and effectiveness.
Frequently asked questions
What is the typical pricing for creators in the Italy · Entertainment segment?
Pricing can vary widely based on factors such as follower count and engagement. Brands should expect to see different price tiers depending on the specific creator's reach and influence.
What is the average engagement rate in this segment?
The average engagement rate for creators in the Italy · Entertainment segment is 1.19%.
How many creators are there in the Italy · Entertainment segment?
There are 1,056 creators in the Italy · Entertainment segment.