Top Cars in Italy Influencers in 2026
Zaver lists 82 vetted cars in italy influencers on Instagram with a median audience of 45,157 followers. The segment's biggest hubs are Milan, Bari, Trento. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
In the Italy ยท Cars segment, there are a total of 82 creators actively engaging with their audience. The median follower count among these creators stands at 45,157, indicating a substantial reach within the automotive niche. The top cities where these creators are based include Milan, Bari, and Trento, highlighting key urban centers for automotive interest in Italy. While the average engagement rate is not specified, brands should consider the potential for audience interaction based on the follower count and the creators' content strategies. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Scuderia Ferrari HPโ@scuderiaferrari | 21M | - | cars | elite | Open profile โ |
| 2 |  Maseratiโ@maserati | 15M | - | cars | elite | Open profile โ |
| 3 |  Alfa Romeoโ@alfaromeoofficial | 1.9M | - | cars | elite | Open profile โ |
| 4 |  Car&Vintageโ@carvintage | 785K | - | cars | premium | Open profile โ |
| 5 |  Quattroruoteโ@quattroruote | 597K | - | cars | premium | Open profile โ |
| 6 |  Alberto Naskaโ@albertonaska | 590K | - | cars | premium | Open profile โ |
| 7 |  ELISA MAZZUCCHELLIโ@elisa_mazzucchelli | 437K | - | cars | standard | Open profile โ |
| 8 |  BMW Italiaโ@bmwitalia | 333K | - | cars | premium | Open profile โ |
| 9 |  JAMILโ@jamil.baida | 298K | - | cars | premium | Open profile โ |
| 10 |  Edoardo Jannoneโ@eddyjanno | 281K | - | cars | standard | Open profile โ |
| 11 |  autoscout24itโ@autoscout24it | 245K | - | cars | standard | Open profile โ |
| 12 |  Motor1.com Italiaโ@motor1italia | 220K | - | cars | premium | Open profile โ |
| 13 |  Nicolรณ Iammarinoโ@passionemotori | 219K | - | cars | premium | Open profile โ |
| 14 |  Garage Italia Customsโ@garageitalia | 214K | - | cars | premium | Open profile โ |
| 15 |  DriveK Italiaโ@drivekitalia | 205K | - | cars | standard | Open profile โ |
| 16 |  Irene Saderiniโ@lasaderini | 188K | - | cars | premium | Open profile โ |
| 17 |  Marco ๐ฎ๐นโ@marchettino | 185K | - | cars | standard | Open profile โ |
| 18 |  Eugenio Amosโ@automobili_amos | 150K | - | cars | premium | Open profile โ |
| 19 | 137K | - | cars | standard | Open profile โ | |
| 20 | 117K | - | cars | premium | Open profile โ | |
| 21 |  Formula Heroesโ@formula.heroes | 116K | - | cars | standard | Open profile โ |
| 22 | 116K | - | cars | premium | Open profile โ | |
| 23 | 102K | - | cars | premium | Open profile โ | |
| 24 |  Demis Quagliatoยฎโ@demisquagliato | 101K | - | cars | standard | Open profile โ |
| 25 |  Beppe Ambrosiniโ@beppeambrosini | 101K | - | cars | standard | Open profile โ |
| 26 |  Francesco Trainoโ@thereal_fraxx | 84K | - | cars | standard | Open profile โ |
| 27 |  Federica Leoneโ@ginevradellago | 82K | - | cars | standard | Open profile โ |
| 28 |  KESSELโ@kessel_ch | 75K | - | cars | premium | Open profile โ |
| 29 | 74K | - | cars | premium | Open profile โ | |
| 30 | 72K | - | cars | premium | Open profile โ | |
| 31 |  Alessandro Rastrelliโ@ilrastro | 70K | - | cars | standard | Open profile โ |
| 32 | 70K | - | cars | standard | Open profile โ | |
| 33 | 67K | - | cars | premium | Open profile โ | |
| 34 |  Giacomo Ghermandiโ@giacomo_ghermandi | 64K | - | cars | premium | Open profile โ |
| 35 | 62K | - | cars | standard | Open profile โ | |
| 36 |  Carlotta Adreaniโ@carlottaadreani | 58K | - | cars | premium | Open profile โ |
| 37 |  Play Solution - Wrapping Technologyโ@auto_play_solution | 54K | - | cars | standard | Open profile โ |
| 38 |  Hyundai Italiaโ@hyundai_italia | 54K | - | cars | premium | Open profile โ |
| 39 | 51K | - | cars | standard | Open profile โ | |
| 40 | 50K | - | cars | standard | Open profile โ | |
| 41 | 45K | - | cars | premium | Open profile โ | |
| 42 | 45K | - | cars | premium | Open profile โ | |
| 43 | 45K | - | cars | premium | Open profile โ | |
| 44 |  ๐ฎ๐๐๐๐๐๐ ๐ฌ๐๐๐๐๐๐๐๐โ@bluemooncri | 44K | - | cars | standard | Open profile โ |
| 45 | 42K | - | cars | standard | Open profile โ | |
| 46 | 42K | - | cars | standard | Open profile โ | |
| 47 | 41K | - | cars | premium | Open profile โ | |
| 48 |  SpeedRS Teamโ@speedrs_team | 39K | - | cars | standard | Open profile โ |
| 49 |  Alessandra Vanzettoโ@alessandrasummer22 | 35K | - | cars | standard | Open profile โ |
| 50 |  Enrico Di Mauro ๐ฎ๐นโ@brucegarage | 33K | - | cars | standard | Open profile โ |
Hiring cars in italy creators: what to look for
When hiring creators in the Italy ยท Cars segment, brands should prioritize alignment with their target audience and brand values. Evaluating the creator's content style, audience demographics, and engagement metrics is essential to ensure a good fit. Brands should also consider the creator's location, as those based in major cities like Milan may have access to a more engaged audience. Additionally, understanding the typical pricing tiers for collaborations can help brands budget effectively while maximizing their return on investment.
Frequently asked questions
What is the typical pricing for creators in the Italy ยท Cars segment?
Pricing can vary widely depending on the creator's reach and engagement, but brands should expect to see different tiers based on follower counts and engagement metrics.
What is the average engagement rate for creators in this segment?
The average engagement rate is not specified, but brands should analyze individual creators' engagement metrics to gauge potential effectiveness.
How many creators are there in the Italy ยท Cars segment?
There are a total of 82 creators in the Italy ยท Cars segment.