Top Personal-finance in Indonesia Influencers in 2026
Zaver lists 115 vetted personal-finance in indonesia influencers on Instagram with a median audience of 91,798 followers. The segment's biggest hubs are Jakarta. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
The Indonesia Personal-finance segment comprises 115 creators who focus on financial literacy and advice. With a median follower count of 91,798, these creators have established a significant presence in the market. Jakarta is the leading city for this segment, indicating a concentration of financial discussions and content in urban areas. While the average engagement rate is not provided, marketers should consider the potential for interaction based on the number of followers and the niche's relevance. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 | 1.9M | — | personal-finance | premium | View profile → | |
| 2 |  Masayu Anastasia✓@masayuanastasia | 1.2M | — | personal-finance | premium | View profile → |
| 3 | 1.1M | — | personal-finance | premium | View profile → | |
| 4 | 1.1M | — | personal-finance | standard | View profile → | |
| 5 | 1.0M | — | personal-finance | standard | View profile → | |
| 6 |  Bank Mandiri✓@bankmandiri | 1.0M | — | personal-finance | premium | View profile → |
| 7 |  Andry Hakim✓@andryhakim | 868K | — | personal-finance | standard | View profile → |
| 8 |  Adrian Maulana, CFP®️✓@adrianmaulana | 807K | — | personal-finance | premium | View profile → |
| 9 | 594K | — | personal-finance | — | View profile → | |
| 10 |  Prita Hapsari Ghozie✓@pritaghozie | 499K | — | personal-finance | standard | View profile → |
| 11 | 437K | — | personal-finance | standard | View profile → | |
| 12 | 432K | — | personal-finance | standard | View profile → | |
| 13 | 410K | — | personal-finance | premium | View profile → | |
| 14 |  Investor Muda✓@investor.muda | 401K | — | personal-finance | standard | View profile → |
| 15 | 395K | — | personal-finance | standard | View profile → | |
| 16 |  CIMB Niaga✓@cimb_niaga | 381K | — | personal-finance | premium | View profile → |
| 17 | 355K | — | personal-finance | standard | View profile → | |
| 18 |  Annisa Steviani✓@annisast | 342K | — | personal-finance | standard | View profile → |
| 19 |  Maychelie Vincent Liyanto, BKP.✓@vincentliyanto | 293K | — | personal-finance | standard | View profile → |
| 20 |  Jenius Connect✓@jeniusconnect | 292K | — | personal-finance | standard | View profile → |
| 21 | 283K | — | personal-finance | standard | View profile → | |
| 22 | 252K | — | personal-finance | standard | View profile → | |
| 23 | 246K | — | personal-finance | standard | View profile → | |
| 24 |  Dewi R.D Amelia, CFP®✓@deramelia | 234K | — | personal-finance | standard | View profile → |
| 25 | 234K | — | personal-finance | standard | View profile → | |
| 26 | 229K | — | personal-finance | standard | View profile → | |
| 27 |  Astronacci International✓@astronacci | 221K | — | personal-finance | premium | View profile → |
| 28 |  Home Credit Indonesia Official✓@homecreditid | 215K | — | personal-finance | standard | View profile → |
| 29 |  Tania Putri MM, CFP® QWP® QFC®✓@taniaputri1707 | 210K | — | personal-finance | premium | View profile → |
| 30 |  Trisna Ningsih 👩🏼🦳✓@nanathreesna | 209K | — | personal-finance | standard | View profile → |
| 31 | 208K | — | personal-finance | standard | View profile → | |
| 32 | 189K | — | personal-finance | standard | View profile → | |
| 33 |  Александр Тен✓@ten.a.v | 187K | — | personal-finance | standard | View profile → |
| 34 |  Samuel Ray | Career, Personal Finance, Adulting✓@srl789 | 187K | — | personal-finance | standard | View profile → |
| 35 | 182K | — | personal-finance | standard | View profile → | |
| 36 | 173K | — | personal-finance | standard | View profile → | |
| 37 | 171K | — | personal-finance | premium | View profile → | |
| 38 | 150K | — | personal-finance | standard | View profile → | |
| 39 |  Ika Natassa✓@ikanatassa | 145K | — | personal-finance | standard | View profile → |
| 40 |  Olivia Louise CFP® | WMI | QFC✓@olivialouise04 | 140K | — | personal-finance | premium | View profile → |
| 41 | 131K | — | personal-finance | premium | View profile → | |
| 42 |  Miracle Strategy | Trading Community✓@miraclestrategy.id | 122K | — | personal-finance | standard | View profile → |
| 43 | 118K | — | personal-finance | premium | View profile → | |
| 44 | 116K | — | personal-finance | standard | View profile → | |
| 45 |  Givela Harsono✓@givela | 114K | — | personal-finance | standard | View profile → |
| 46 |  Benyamen Melatnebar | Edukasi Pajak✓@bmwu16 | 110K | — | personal-finance | standard | View profile → |
| 47 | 110K | — | personal-finance | standard | View profile → | |
| 48 |  Aliyah Natasya CFP® | IFP®✓@aliyah.natasya | 109K | — | personal-finance | standard | View profile → |
| 49 | 109K | — | personal-finance | standard | View profile → | |
| 50 |  Maria Elisabeth, CFP®✓@mariaelisabeth30 | 108K | — | personal-finance | premium | View profile → |
Hiring personal-finance in indonesia creators: what to look for
When hiring creators in the Indonesia Personal-finance segment, brands should prioritize individuals who demonstrate expertise and credibility in financial matters. It is essential to evaluate the creator's content quality, audience demographics, and engagement patterns. Brands should also consider the alignment of the creator's values with their own, ensuring that the messaging resonates with the target audience. Collaborating with creators who have a strong presence in Jakarta may enhance visibility and impact.
Frequently asked questions
What is the typical pricing for creators in this segment?
Pricing can vary widely based on the creator's reach and engagement, typically falling into several tiers.
What is the average engagement rate for creators in this segment?
The average engagement rate is not specified, but it is an important metric to consider when evaluating potential collaborations.
What is the median follower count for creators in this segment?
The median follower count for creators in the Indonesia Personal-finance segment is 91,798.