Top Baby-products in Indonesia Influencers in 2026
Zaver lists 49 vetted baby-products in indonesia influencers on Instagram with a median audience of 195,747 followers. The segment's biggest hubs are Jakarta, Bandung Satu, Surabaya. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
In the Indonesia Baby-products segment, there are currently 49 creators actively engaging with audiences. This niche has a median follower count of 195,747, indicating a substantial reach among potential customers. The top cities where these creators are based include Jakarta, Bandung Satu, and Surabaya, which are key markets for baby products. While the average engagement rate is not specified, the large follower base suggests that these creators have the potential to influence purchasing decisions effectively. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Kayess✓@ewkharis | 3.3M | — | baby-products | premium | View profile → |
| 2 |  Perlengkapan Bayi Bumbee Collection✓@bumbee_collection | 1.0M | — | baby-products | premium | View profile → |
| 3 |  Libby Baby Indonesia Official✓@libbybaby | 963K | — | baby-products | standard | View profile → |
| 4 |  Mothercare Indonesia✓@mothercareindo | 755K | — | baby-products | standard | View profile → |
| 5 | 751K | — | baby-products | standard | View profile → | |
| 6 | 686K | — | baby-products | premium | View profile → | |
| 7 | 592K | — | baby-products | standard | View profile → | |
| 8 |  Birds&Bees Baby Store Official✓@birdsnbeesbaby | 523K | — | baby-products | standard | View profile → |
| 9 | 394K | — | baby-products | budget | View profile → | |
| 10 | 357K | — | baby-products | standard | View profile → | |
| 11 |  ASI BOOSTER SUPERFOOD SINCE 2016✓@mamabearid | 353K | — | baby-products | standard | View profile → |
| 12 | 351K | — | baby-products | premium | View profile → | |
| 13 |  BABYSHOP•STROLLER•FASHION•TOYS✓@babyfamestore | 333K | — | baby-products | standard | View profile → |
| 14 | 285K | — | baby-products | standard | View profile → | |
| 15 |  Mere et Moi✓@mereetmoi | 284K | — | baby-products | standard | View profile → |
| 16 |  Zwitsal_ID✓@zwitsal_id | 276K | — | baby-products | standard | View profile → |
| 17 | 276K | — | baby-products | premium | View profile → | |
| 18 | 270K | — | baby-products | standard | View profile → | |
| 19 |  SPECTRA✓@spectrababyidn | 254K | — | baby-products | premium | View profile → |
| 20 | 243K | — | baby-products | standard | View profile → | |
| 21 | 230K | — | baby-products | standard | View profile → | |
| 22 |  Istana Bayi✓@istanabayipku1 | 227K | — | baby-products | standard | View profile → |
| 23 |  bayiku.id✓@bayiku.id_official | 221K | — | baby-products | standard | View profile → |
| 24 |  MY BABY Indonesia✓@mybabyid | 201K | — | baby-products | standard | View profile → |
| 25 | 196K | — | baby-products | standard | View profile → | |
| 26 | 194K | — | baby-products | standard | View profile → | |
| 27 | 193K | — | baby-products | standard | View profile → | |
| 28 | 156K | — | baby-products | standard | View profile → | |
| 29 | 150K | — | baby-products | budget | View profile → | |
| 30 |  YEN’S | Baby Shop TERLENGKAP✓@yensbabyshop | 145K | — | baby-products | standard | View profile → |
| 31 |  Yobebee✓@yobebee | 142K | — | baby-products | budget | View profile → |
| 32 | 127K | — | baby-products | standard | View profile → | |
| 33 |  PT Mamasewa Solusi Indonesia✓@mamasewa.jakarta | 116K | — | baby-products | standard | View profile → |
| 34 |  Soffell✓@soffell_id | 115K | — | baby-products | standard | View profile → |
| 35 |  Lady Angelina Ismi Razan✓@ladyrazan | 112K | — | baby-products | standard | View profile → |
| 36 | 100K | — | baby-products | standard | View profile → | |
| 37 | 100K | — | baby-products | premium | View profile → | |
| 38 | 98K | — | baby-products | standard | View profile → | |
| 39 | 97K | — | baby-products | budget | View profile → | |
| 40 | 95K | — | baby-products | standard | View profile → | |
| 41 |  Bambi Baby✓@bambibaby.id | 84K | — | baby-products | standard | View profile → |
| 42 | 83K | — | baby-products | standard | View profile → | |
| 43 | 78K | — | baby-products | standard | View profile → | |
| 44 | 71K | — | baby-products | budget | View profile → | |
| 45 | 64K | — | baby-products | standard | View profile → | |
| 46 |  Fisherprice_id✓@fisherprice_id | 57K | — | baby-products | standard | View profile → |
| 47 | 29K | — | baby-products | budget | View profile → | |
| 48 |  Baby Hampers & Invitation✓@vilovydesign | 24K | — | baby-products | standard | View profile → |
| 49 |  HAMPERS GOODIE BAG SOUVENIR BABY KIDS✓@karamel_craft | 13K | — | baby-products | standard | View profile → |
Hiring baby-products in indonesia creators: what to look for
When brands consider hiring creators in the Indonesia Baby-products segment, they should evaluate the creator's audience demographics to ensure alignment with their target market. It's important to assess the authenticity of engagement, as well as the creator's communication style and content quality. Brands should also consider the geographical distribution of the creator's followers, focusing on those located in key cities like Jakarta, Bandung Satu, and Surabaya, where demand for baby products is likely higher.
Frequently asked questions
What is the typical pricing for creators in this segment?
Pricing can vary widely based on the creator's follower count and engagement levels, often falling into different tiers.
What is the average engagement rate for creators in the Indonesia Baby-products segment?
The average engagement rate is not specified, but brands should consider engagement as a critical metric when evaluating potential collaborations.
How many creators are there in the Indonesia Baby-products segment?
There are currently 49 creators in this segment.