Top Real-estate in Brazil Influencers in 2026
Zaver lists 999 vetted real-estate in brazil influencers on Instagram with a median audience of 25,422 followers. The segment's biggest hubs are São Paulo, Goiânia, Balneário Camboriú. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
In the Brazil real-estate segment, there are 999 creators actively engaging with audiences. This niche has a median follower count of 25,422, indicating a substantial reach among potential clients and customers. The top cities for these creators include São Paulo, Goiânia, and Balneário Camboriú, reflecting key urban markets where real estate activity is vibrant. While the average engagement rate is not specified, the creator count and follower metrics suggest a robust environment for brand partnerships. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Reynaldo Costa✓@reycosta | 3.2M | — | real-estate | premium | View profile → |
| 2 |  Amanda Alves✓@amandaalveseng | 2.2M | — | real-estate | premium | View profile → |
| 3 |  MORGANA SANTANA METZNER✓@morganasantanaoficial | 1.9M | — | real-estate | elite | View profile → |
| 4 |  Grupo Tauá De Hotéis✓@tauaresorts | 1.4M | — | real-estate | premium | View profile → |
| 5 | 1.4M | — | real-estate | elite | View profile → | |
| 6 |  Sophia Martins✓@sophiamartins_sp | 1.2M | — | real-estate | premium | View profile → |
| 7 |  Daniela Schiarreta✓@danielaschiarretaoficial | 1.2M | — | real-estate | elite | View profile → |
| 8 | 1.1M | — | real-estate | standard | View profile → | |
| 9 |  Freitas Leiloeiro✓@freitasleiloeiro | 1.1M | — | real-estate | premium | View profile → |
| 10 |  MRV✓@mrv | 978K | — | real-estate | standard | View profile → |
| 11 |  Abrão Meron✓@abraomeron | 964K | — | real-estate | standard | View profile → |
| 12 |  Paulo Cirilo✓@textobompraler | 950K | — | real-estate | premium | View profile → |
| 13 |  Andre Penazzi Guedes Pereira✓@andrepenazzigp | 930K | — | real-estate | elite | View profile → |
| 14 | 918K | — | real-estate | premium | View profile → | |
| 15 | 873K | — | real-estate | premium | View profile → | |
| 16 |  CLAUDIO BIDARRA | CORRETOR DE IMÓVEIS✓@bidarracorretor | 818K | — | real-estate | premium | View profile → |
| 17 |  Priscila Perini✓@priscilaperini_ | 752K | — | real-estate | standard | View profile → |
| 18 | 697K | — | real-estate | standard | View profile → | |
| 19 | 613K | — | real-estate | premium | View profile → | |
| 20 |  Henrique Dantas✓@dimanobras.alagoas | 604K | — | real-estate | elite | View profile → |
| 21 |  Tassio Renam | Leilão✓@tassiorenam | 551K | — | real-estate | premium | View profile → |
| 22 |  Guilherme Machado | Quebre As Regras✓@guilhermemachadooficial | 520K | — | real-estate | premium | View profile → |
| 23 |  Mariane Menezes | Imóveis em Franca Sp✓@marianeemenezes | 517K | — | real-estate | premium | View profile → |
| 24 |  Elenilda Leite✓@explicandoconsorcio | 496K | — | real-estate | standard | View profile → |
| 25 |  Construtora Tenda✓@construtoratenda | 487K | — | real-estate | premium | View profile → |
| 26 | 482K | — | real-estate | premium | View profile → | |
| 27 | 475K | — | real-estate | elite | View profile → | |
| 28 | 463K | — | real-estate | standard | View profile → | |
| 29 |  Maria Lucia Claudio | BUSINESS WOMAN✓@marialuciaclaudio | 450K | — | real-estate | premium | View profile → |
| 30 |  Lucas Felt | Imóveis em Alphaville✓@feltnegociosimobiliarios | 443K | — | real-estate | premium | View profile → |
| 31 |  Rafael Brito iBroker✓@rafaelbritobr | 435K | — | real-estate | standard | View profile → |
| 32 | 423K | — | real-estate | standard | View profile → | |
| 33 | 421K | — | real-estate | premium | View profile → | |
| 34 |  TACYO✓@tacyo | 417K | — | real-estate | premium | View profile → |
| 35 |  Fabricio Costa✓@fabricio_ofc_costa | 404K | — | real-estate | standard | View profile → |
| 36 |  Guilherme Nogueira | Corretor de Imóveis✓@guilhermenogueirabh | 395K | — | real-estate | premium | View profile → |
| 37 |  Tamara Stief✓@ta_ma_ra_s | 387K | — | real-estate | standard | View profile → |
| 38 |  PALOMA MARQUES✓@pa1omona___ | 381K | — | real-estate | premium | View profile → |
| 39 |  Nathan Carlos l Imóveis em Alphaville✓@nathancarlos_8 | 371K | — | real-estate | elite | View profile → |
| 40 | 367K | — | real-estate | standard | View profile → | |
| 41 | 360K | — | real-estate | standard | View profile → | |
| 42 |  Samuel Ribeiro✓@samuel.ribeiroimoveis | 357K | — | real-estate | premium | View profile → |
| 43 |  Refúgios Urbanos✓@refugios_urbanos | 350K | — | real-estate | premium | View profile → |
| 44 | 335K | — | real-estate | premium | View profile → | |
| 45 | 327K | — | real-estate | elite | View profile → | |
| 46 | 314K | — | real-estate | premium | View profile → | |
| 47 |  Mercado Imobiliário✓@publicidadeimobiliaria | 314K | — | real-estate | standard | View profile → |
| 48 |  Rafael Ferraz | Crédito Imobiliário✓@orafael.ferraz | 304K | — | real-estate | standard | View profile → |
| 49 | 296K | — | real-estate | standard | View profile → | |
| 50 |  Gilmar Emmendoerfer✓@gilmaremmendoerfercorretor | 286K | — | real-estate | premium | View profile → |
Hiring real-estate in brazil creators: what to look for
When hiring creators in the Brazil real-estate segment, brands should consider the creator's audience demographics, engagement patterns, and content quality. It's essential to evaluate how well the creator's style aligns with the brand's messaging and target market. Additionally, understanding the creator's reach in relevant cities, such as São Paulo and Goiânia, can enhance the effectiveness of campaigns. Brands should also assess previous collaborations to gauge the creator's ability to drive interest and conversions in the real estate market.
Frequently asked questions
What is the typical pricing for creators in this segment?
Pricing can vary significantly based on the creator's reach and engagement, but brands should expect to see a range of price tiers based on follower count and campaign scope.
What is the average engagement rate for creators in the Brazil real-estate segment?
The average engagement rate is not specified, but evaluating individual creators' metrics can provide insight into their effectiveness.
What cities are most prominent for real-estate creators in Brazil?
The top cities include São Paulo, Goiânia, and Balneário Camboriú.