Top News in Brazil Influencers in 2026

664creators
166Kmedian followers
Fortaleza · São Paulo · Recifetop cities

Zaver lists 664 vetted news in brazil influencers on Instagram with a median audience of 165,732 followers. The segment's biggest hubs are Fortaleza, São Paulo, Recife. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The Brazil · News segment comprises a total of 664 creators, who focus on delivering news content to their audiences. The median follower count among these creators is 165,732, indicating a substantial reach within this niche. While the average engagement rate is not specified, the creators are primarily located in key cities such as Fortaleza, São Paulo, and Recife. This geographic concentration may influence the type of content produced and the audience engagement levels. Brands looking to collaborate in this segment should consider the specific demographics and interests of followers in these top cities to maximize their campaign effectiveness. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1Alfinetei✓@alfinetei25M - newseliteOpen profile ↗
2Luiz Bacci✓@luizbacci24M - newseliteOpen profile ↗
3TV Globo✓@tvglobo18M - newseliteOpen profile ↗
4Alfinetada 📌✓@alfinetada12M - newseliteOpen profile ↗
5g1✓@portalg112M - newseliteOpen profile ↗
6Sikêra Júnior✓@sikerajr8.2M - newseliteOpen profile ↗
7Portal R7✓@portalr78.2M - newspremiumOpen profile ↗
8Reinaldo Gottino✓@rgottino7.2M - newspremiumOpen profile ↗
9Metrópoles✓@metropoles6.8M - newseliteOpen profile ↗
10Razões Para Acreditar✓@razoesparaacreditar6.5M - newseliteOpen profile ↗
11Vivian Amorim✓@amorimvivian6.4M - newspremiumOpen profile ↗
12César Tralli✓@cesartralli5.9M - newseliteOpen profile ↗
13RECORD✓@sigarecord5.9M - newseliteOpen profile ↗
14GloboNews✓@globonews5.4M - newseliteOpen profile ↗
15Geraldo Luís✓@geraldoluistv5.2M - newseliteOpen profile ↗
16BBC News | Brasil✓@bbcbrasil5.2M - newseliteOpen profile ↗
17Fantástico✓@showdavida5.0M - newspremiumOpen profile ↗
18S U B C E L E B R I T I E S✓@subcelebrities4.6M - newspremiumOpen profile ↗
19Balanço Geral✓@balancogeral4.4M - newspremiumOpen profile ↗
20Folha de S.Paulo✓@folhadespaulo4.2M - newspremiumOpen profile ↗
21Casimiro Miguel✓@casimiro3.9M - newspremiumOpen profile ↗
22Jornal O Globo✓@jornaloglobo3.7M - newseliteOpen profile ↗
23diferentona✓@diferentona3.5M - newseliteOpen profile ↗
24Silvia Abravanel✓@silviaabravanel3.2M - newspremiumOpen profile ↗
25Jornal Nacional✓@jornalnacional2.9M - newseliteOpen profile ↗
26PRF Brasil✓@prf2.7M - news - Open profile ↗
27Cesar Filho✓@cesarfilho2.7M - newseliteOpen profile ↗
28Estadão 🗞✓@estadao2.6M - newseliteOpen profile ↗
29UOL✓@uoloficial2.6M - newseliteOpen profile ↗
30Fernanda Comora✓@fernandacomora2.5M - newseliteOpen profile ↗
31Diário do Nordeste✓@diariodonordeste2.5M - newseliteOpen profile ↗
32RedeTV!✓@redetv2.5M - newspremiumOpen profile ↗
33YouTube Brasil✓@youtubebrasil2.3M - newseliteOpen profile ↗
34Intercept Brasil✓@theinterceptbrasil2.2M - newseliteOpen profile ↗
35🌹Nadja Haddad 🅾️+✓@nadjahaddad2.2M - newspremiumOpen profile ↗
36Sincero✓@saporrasincero2.1M - newspremiumOpen profile ↗
37Bruna Linzmeyer✓@brunalinzmeyer2.1M - newspremiumOpen profile ↗
38MEGA INCRIVEL✓@megaincrivel2.1M - newspremiumOpen profile ↗
39O POVO Online✓@opovoonline2.1M - newspremiumOpen profile ↗
40Jornal Hoje✓@jornalhoje2.0M - newseliteOpen profile ↗
41Marcelo Rezende Corta Pra Mim✓@marcelorezende.oficial2.0M - newspremiumOpen profile ↗
42Celso Russomanno✓@celsorussomanno2.0M - newseliteOpen profile ↗
43TV Brasil✓@tvbrasil1.8M - newspremiumOpen profile ↗
44Rodrigo Bocardi | BocaTV✓@rodrigobocardi1.6M - newsstandardOpen profile ↗
45Policia Federal✓@policiafederal1.6M - news - Open profile ↗
46BNews✓@bnews_oficial1.6M - newspremiumOpen profile ↗
47Juliana Molino✓@julianamolino1.6M - newspremiumOpen profile ↗
48Astrid Fontenelle✓@astridfontenelle1.5M - newspremiumOpen profile ↗
49Globo Repórter✓@globoreporter1.5M - newspremiumOpen profile ↗
50Catraca Livre✓@catracalivre1.5M - newspremiumOpen profile ↗

Hiring news in brazil creators: what to look for

When hiring creators in the Brazil · News segment, brands should prioritize creators who demonstrate a clear understanding of current events and audience interests. It is essential to evaluate the creator's engagement with their followers, as this can indicate how well the content resonates. Brands should also consider the geographic location of the creator's audience, particularly in cities like Fortaleza, São Paulo, and Recife, to ensure alignment with their target market. Additionally, reviewing past collaborations and content quality can provide insights into the creator's reliability and professionalism.

Frequently asked questions

What is the typical pricing for creators in the Brazil · News segment?

Pricing tiers can vary widely based on the creator's follower count and engagement levels, but brands should expect a range that reflects the creator's influence and reach.

What is the average engagement rate for creators in this segment?

The average engagement rate for creators in the Brazil · News segment is not specified.

How many creators are in the Brazil · News segment?

There are a total of 664 creators in the Brazil · News segment.