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Top Haircare in Brazil Influencers in 2026

1,604creators
52Kmedian followers
São Paulo · Curitiba · Belo Horizontetop cities

Zaver lists 1,604 vetted haircare in brazil influencers on Instagram with a median audience of 51,739 followers. The segment's biggest hubs are São Paulo, Curitiba, Belo Horizonte. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.

The Brazil Haircare segment features a diverse group of 1,604 creators who specialize in haircare content. This segment is particularly notable for its median follower count of 51,739, indicating a substantial audience reach. The top cities where these creators are based include São Paulo, Curitiba, and Belo Horizonte, reflecting the regional focus of the content. While the average engagement rate for this segment is not specified, brands can expect a variety of engagement levels across different creators. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1GUE OLIVEIRA✓@gueoliveira9.3M—haircarepremiumView profile →
2Romana Novais✓@romananovais5.5M—haircareeliteView profile →
3Rodrigo Cintra✓@rodrigocintra5.1M—haircareeliteView profile →
4Salon Line✓@salonlinebrasil4.6M—haircarestandardView profile →
5EVERTON MULLER | CABELEIREIRO✓@evertonmuller_4.5M—haircareeliteView profile →
6Julia Doorman✓@juliadoorman3.5M—haircareeliteView profile →
7Forever Liss Oficial✓@foreverliss3.5M—haircarepremiumView profile →
8Marco Antonio de Biaggi✓@mbiaggi3.1M—haircarepremiumView profile →
9D A Y A N E D I A Z RP 🇧🇷✓@dayanediazrp2.5M—haircarepremiumView profile →
10ROMEU FELIPE✓@romeufelipe2.4M—haircarepremiumView profile →
11Gabriel Paldim✓@gabrielpaldim2.3M—haircarestandardView profile →
12#todecacho✓@todecacho2.1M—haircareeliteView profile →
13ROBSON SOUZA✓@robson_souza2.0M—haircarepremiumView profile →
14EDER FERNANDO✓@ederfernando1.9M—haircarestandardView profile →
15TRUSS✓@truss1.8M—haircarepremiumView profile →
16Ana Lídia Lopes✓@analidialopess1.8M—haircarepremiumView profile →
17Bio Extratus✓@bioextratus1.8M—haircarestandardView profile →
18Jessica Carolinehair🇧🇷✓@jessicacarolinehair1.7M—haircarepremiumView profile →
19Yasmin Santos✓@yasminhale1.7M—haircarepremiumView profile →
20Alan Vivian | CABELOS✓@alan_vivian1.7M—haircarepremiumView profile →
21Vanessa Barreto✓@vanessahairr1.6M—haircarepremiumView profile →
22Carlos A. Araujo✓@carlinhosbeautyoficial1.6M—haircarepremiumView profile →
23Rose Bello✓@rose.belllo1.5M—haircarepremiumView profile →
24Tati Santos | Cabelos Saudáveis✓@tatisantosbcg1.5M—haircareeliteView profile →
25BRAÉ✓@braehaircare1.4M—haircarepremiumView profile →
26Embelleze✓@embelleze1.4M—haircareeliteView profile →
27Nell Carmo✓@nellcarmo1.4M—haircarepremiumView profile →
28Mabel Garcia | Especialista em Cachos✓@mabelgarciaoficial1.3M—haircareeliteView profile →
29Douglas Renan✓@douglasrenan_1.3M—haircarestandardView profile →
30Calango✓@calaaaango1.3M—haircarepremiumView profile →
31CACA LEITE | Hair Stylist✓@cacaleiteoficial1.2M—haircarepremiumView profile →
32Bruna Rafaella✓@brunarafaellab1.2M—haircarepremiumView profile →
33Haskell Cosméticos✓@haskelloficial1.2M—haircarestandardView profile →
34Sonia Lopes Gimenez✓@penteadossonialopes1.2M—haircareeliteView profile →
35Stefany Borges✓@steffany_borges1.1M—haircarepremiumView profile →
36ELAINE DANELON✓@elainedanelon1.1M—haircarepremiumView profile →
37Ca Martins✓@camartins1.1M—haircareeliteView profile →
38GIULIA NUÑO✓@giulianuno1.1M—haircarepremiumView profile →
39RODOLFO CARVALHO✓@rodolffocarvalho1.1M—haircarepremiumView profile →
40fran_bel_nina_oficial✓@fran_bel_nina_oficial1.1M—haircarepremiumView profile →
41MARIO HENRIQUE✓@mariohenriqueoficial1.1M—haircarepremiumView profile →
42Vitrine da Mulher✓@eliana.martins.vitrinedamulher1.1M—haircarepremiumView profile →
43Jheny Santucci✓@jhenysantucci1.0M—haircarepremiumView profile →
44AIRTON BITTENCOURT✓@airtonbittencourt1.0M—haircareeliteView profile →
45Thainá Fernandes✓@thainafernaandes1.0M—haircarepremiumView profile →
46Wella Professionals Brasil✓@wellaprobrasil1.0M—haircarepremiumView profile →
47Dra. Raphaella Brilhante✓@draraphabrilhante989K—haircarepremiumView profile →
48Thiago Ximenes | Cabeleireiro✓@thximenes971K—haircarepremiumView profile →
49WASHINGTON NUNNES✓@wnunnes960K—haircarepremiumView profile →
50Anna Telles✓@annatellesoficial946K—haircarepremiumView profile →

Hiring haircare in brazil creators: what to look for

When hiring creators in the Brazil Haircare segment, brands should consider the creator's audience demographics, engagement levels, and content style. It's essential to assess how well the creator's values align with the brand's identity. Brands should also look at the creator's previous collaborations and the authenticity of their interactions with followers. Additionally, understanding the regional influence of creators from cities like São Paulo, Curitiba, and Belo Horizonte can help tailor campaigns to specific target markets.

Frequently asked questions

What is the typical pricing for creators in the Brazil Haircare segment?

Pricing can vary significantly based on the creator's follower count and engagement metrics. Brands typically find tiers that reflect the creator's reach and influence.

What is the average engagement rate for creators in this segment?

The average engagement rate for this segment is not specified, but it is an important metric to consider when evaluating potential creators.

How many creators are there in the Brazil Haircare segment?

There are 1,604 creators in the Brazil Haircare segment.