Top Haircare in Brazil Influencers in 2026

1,604creators
52Kmedian followers
São Paulo · Curitiba · Belo Horizontetop cities

Zaver lists 1,604 vetted haircare in brazil influencers on Instagram with a median audience of 51,739 followers. The segment's biggest hubs are São Paulo, Curitiba, Belo Horizonte. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.

The Brazil Haircare segment features a diverse group of 1,604 creators who specialize in haircare content. This segment is particularly notable for its median follower count of 51,739, indicating a substantial audience reach. The top cities where these creators are based include São Paulo, Curitiba, and Belo Horizonte, reflecting the regional focus of the content. While the average engagement rate for this segment is not specified, brands can expect a variety of engagement levels across different creators. Some content may require brand review.

#CreatorFollowersERNichePrice tier
1GUE OLIVEIRA✓@gueoliveira9.3M - haircarepremiumOpen profile ↗
2Romana Novais✓@romananovais5.5M - haircareeliteOpen profile ↗
3Rodrigo Cintra✓@rodrigocintra5.1M - haircareeliteOpen profile ↗
4Salon Line✓@salonlinebrasil4.6M - haircarestandardOpen profile ↗
5EVERTON MULLER | CABELEIREIRO✓@evertonmuller_4.5M - haircareeliteOpen profile ↗
6Julia Doorman✓@juliadoorman3.5M - haircareeliteOpen profile ↗
7Forever Liss Oficial✓@foreverliss3.5M - haircarepremiumOpen profile ↗
8Marco Antonio de Biaggi✓@mbiaggi3.1M - haircarepremiumOpen profile ↗
9D A Y A N E D I A Z RP 🇧🇷✓@dayanediazrp2.5M - haircarepremiumOpen profile ↗
10ROMEU FELIPE✓@romeufelipe2.4M - haircarepremiumOpen profile ↗
11Gabriel Paldim✓@gabrielpaldim2.3M - haircarestandardOpen profile ↗
12#todecacho✓@todecacho2.1M - haircareeliteOpen profile ↗
13ROBSON SOUZA✓@robson_souza2.0M - haircarepremiumOpen profile ↗
14EDER FERNANDO✓@ederfernando1.9M - haircarestandardOpen profile ↗
15TRUSS✓@truss1.8M - haircarepremiumOpen profile ↗
16Ana Lídia Lopes✓@analidialopess1.8M - haircarepremiumOpen profile ↗
17Bio Extratus✓@bioextratus1.8M - haircarestandardOpen profile ↗
18Jessica Carolinehair🇧🇷✓@jessicacarolinehair1.7M - haircarepremiumOpen profile ↗
19Yasmin Santos✓@yasminhale1.7M - haircarepremiumOpen profile ↗
20Alan Vivian | CABELOS✓@alan_vivian1.7M - haircarepremiumOpen profile ↗
21Vanessa Barreto✓@vanessahairr1.6M - haircarepremiumOpen profile ↗
22Carlos A. Araujo✓@carlinhosbeautyoficial1.6M - haircarepremiumOpen profile ↗
23Rose Bello✓@rose.belllo1.5M - haircarepremiumOpen profile ↗
24Tati Santos | Cabelos Saudáveis✓@tatisantosbcg1.5M - haircareeliteOpen profile ↗
25BRAÉ✓@braehaircare1.4M - haircarepremiumOpen profile ↗
26Embelleze✓@embelleze1.4M - haircareeliteOpen profile ↗
27Nell Carmo✓@nellcarmo1.4M - haircarepremiumOpen profile ↗
28Mabel Garcia | Especialista em Cachos✓@mabelgarciaoficial1.3M - haircareeliteOpen profile ↗
29Douglas Renan✓@douglasrenan_1.3M - haircarestandardOpen profile ↗
30Calango✓@calaaaango1.3M - haircarepremiumOpen profile ↗
31CACA LEITE | Hair Stylist✓@cacaleiteoficial1.2M - haircarepremiumOpen profile ↗
32Bruna Rafaella✓@brunarafaellab1.2M - haircarepremiumOpen profile ↗
33Haskell Cosméticos✓@haskelloficial1.2M - haircarestandardOpen profile ↗
34Sonia Lopes Gimenez✓@penteadossonialopes1.2M - haircareeliteOpen profile ↗
35Stefany Borges✓@steffany_borges1.1M - haircarepremiumOpen profile ↗
36ELAINE DANELON✓@elainedanelon1.1M - haircarepremiumOpen profile ↗
37Ca Martins✓@camartins1.1M - haircareeliteOpen profile ↗
38GIULIA NUÑO✓@giulianuno1.1M - haircarepremiumOpen profile ↗
39RODOLFO CARVALHO✓@rodolffocarvalho1.1M - haircarepremiumOpen profile ↗
40fran_bel_nina_oficial✓@fran_bel_nina_oficial1.1M - haircarepremiumOpen profile ↗
41MARIO HENRIQUE✓@mariohenriqueoficial1.1M - haircarepremiumOpen profile ↗
42Vitrine da Mulher✓@eliana.martins.vitrinedamulher1.1M - haircarepremiumOpen profile ↗
43Jheny Santucci✓@jhenysantucci1.0M - haircarepremiumOpen profile ↗
44AIRTON BITTENCOURT✓@airtonbittencourt1.0M - haircareeliteOpen profile ↗
45Thainá Fernandes✓@thainafernaandes1.0M - haircarepremiumOpen profile ↗
46Wella Professionals Brasil✓@wellaprobrasil1.0M - haircarepremiumOpen profile ↗
47Dra. Raphaella Brilhante✓@draraphabrilhante989K - haircarepremiumOpen profile ↗
48Thiago Ximenes | Cabeleireiro✓@thximenes971K - haircarepremiumOpen profile ↗
49WASHINGTON NUNNES✓@wnunnes960K - haircarepremiumOpen profile ↗
50Anna Telles✓@annatellesoficial946K - haircarepremiumOpen profile ↗

Hiring haircare in brazil creators: what to look for

When hiring creators in the Brazil Haircare segment, brands should consider the creator's audience demographics, engagement levels, and content style. It's essential to assess how well the creator's values align with the brand's identity. Brands should also look at the creator's previous collaborations and the authenticity of their interactions with followers. Additionally, understanding the regional influence of creators from cities like São Paulo, Curitiba, and Belo Horizonte can help tailor campaigns to specific target markets.

Frequently asked questions

What is the typical pricing for creators in the Brazil Haircare segment?

Pricing can vary significantly based on the creator's follower count and engagement metrics. Brands typically find tiers that reflect the creator's reach and influence.

What is the average engagement rate for creators in this segment?

The average engagement rate for this segment is not specified, but it is an important metric to consider when evaluating potential creators.

How many creators are there in the Brazil Haircare segment?

There are 1,604 creators in the Brazil Haircare segment.