Top Ecommerce in Brazil Influencers in 2026
Zaver lists 553 vetted ecommerce in brazil influencers on Instagram with a median audience of 79,560 followers. The segment's biggest hubs are São Paulo, Belo Horizonte, Rio de Janeiro. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
In the Brazil Ecommerce segment, there are currently 553 creators actively engaging with their audiences. This segment features a median follower count of 79,560, indicating a substantial reach among influencers. The top cities where these creators are based include São Paulo, Belo Horizonte, and Rio de Janeiro, reflecting a concentration of potential consumer engagement in urban areas. Brands looking to partner with influencers in this niche can benefit from understanding the dynamics of the local market and the audience demographics. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  americanas✓@americanas | 14M | — | ecommerce | standard | View profile → |
| 2 |  Lu do Magalu 💙✓@magazineluiza | 9.2M | — | ecommerce | elite | View profile → |
| 3 |  Mercado Livre 🤝✓@mercadolivre | 9.0M | — | ecommerce | elite | View profile → |
| 4 |  Gocase✓@gocasebr | 5.2M | — | ecommerce | standard | View profile → |
| 5 |  AliExpress Brasil 🇧🇷✓@aliexpressbr | 4.3M | — | ecommerce | premium | View profile → |
| 6 | 3.3M | — | ecommerce | premium | View profile → | |
| 7 | 3.0M | — | ecommerce | elite | View profile → | |
| 8 |  Ninja do KaBuM!✓@kabum | 2.5M | — | ecommerce | premium | View profile → |
| 9 |  Le biscuit✓@lojaslebiscuit | 2.5M | — | ecommerce | premium | View profile → |
| 10 |  Amanda Biuger✓@amandabiuger | 2.2M | — | ecommerce | standard | View profile → |
| 11 |  Marcos Viana✓@eumarcos_viana | 1.9M | — | ecommerce | premium | View profile → |
| 12 |  @insiderstore✓@insiderstore | 1.6M | — | ecommerce | standard | View profile → |
| 13 |  Carrefour Brasil✓@carrefourbrasil | 1.4M | — | ecommerce | budget | View profile → |
| 14 |  INNDAX desde 1993✓@inndax | 1.4M | — | ecommerce | premium | View profile → |
| 15 |  John John✓@johnjohn | 1.1M | — | ecommerce | standard | View profile → |
| 16 |  Casal Coti✓@casalcoti | 1.1M | — | ecommerce | elite | View profile → |
| 17 |  Loja Virtual - Madame Lolla ❥✓@madamelolla | 1.0M | — | ecommerce | standard | View profile → |
| 18 |  Lucelia Araujo✓@billuoficial | 974K | — | ecommerce | budget | View profile → |
| 19 | 974K | — | ecommerce | standard | View profile → | |
| 20 |  Armarinhos Fernando✓@armarinhosfernandooficial | 968K | — | ecommerce | budget | View profile → |
| 21 | 961K | — | ecommerce | standard | View profile → | |
| 22 | 923K | — | ecommerce | premium | View profile → | |
| 23 | 876K | — | ecommerce | premium | View profile → | |
| 24 | 873K | — | ecommerce | standard | View profile → | |
| 25 |  Shop Solutions - Shop Física 🔥🛒✓@shoppsolutions | 854K | — | ecommerce | standard | View profile → |
| 26 |  Pés Sem Dor✓@pessemdorbrasil | 823K | — | ecommerce | premium | View profile → |
| 27 | 786K | — | ecommerce | premium | View profile → | |
| 28 |  Profê Pamela Ferraz✓@teterecoss | 773K | — | ecommerce | standard | View profile → |
| 29 |  Kalunga✓@kalungacom | 770K | — | ecommerce | standard | View profile → |
| 30 |  Imirante✓@imirante | 765K | — | ecommerce | standard | View profile → |
| 31 |  YOOMI PRESENTES✓@yoomi_presentes | 763K | — | ecommerce | standard | View profile → |
| 32 |  Lojas Caçula✓@lojas.cacula | 740K | — | ecommerce | standard | View profile → |
| 33 |  Cassio Canali | Dropshipping Nacional✓@cassiocanali | 713K | — | ecommerce | premium | View profile → |
| 34 |  Bruno Maciel | Ecommerce✓@brunomaciel.ecom | 702K | — | ecommerce | premium | View profile → |
| 35 |  P E T I T ♥ P O I S✓@petitpoisenfant | 671K | — | ecommerce | standard | View profile → |
| 36 | 668K | — | ecommerce | standard | View profile → | |
| 37 |  Nathalia Galeazzi✓@nathaliagaleazzi | 667K | — | ecommerce | premium | View profile → |
| 38 |  Rizzo embalagens e festas✓@rizzoembalagensefestas | 667K | — | ecommerce | standard | View profile → |
| 39 |  Elegance Camisas ®✓@elegancecamisas | 642K | — | ecommerce | premium | View profile → |
| 40 |  CAROLINA XAVIER✓@carolinaxavierr | 630K | — | ecommerce | premium | View profile → |
| 41 |  Óticas Rio Preto✓@oticasriopreto | 609K | — | ecommerce | standard | View profile → |
| 42 |  As Melhores Raridades Em Um Só Lugar✓@reginaldodecampinas | 593K | — | ecommerce | standard | View profile → |
| 43 |  Rede Store✓@storesupermercados | 586K | — | ecommerce | standard | View profile → |
| 44 |  Embalixo✓@embalixo | 584K | — | ecommerce | standard | View profile → |
| 45 |  Atacado Dos Presentes✓@atacadodospresentes | 552K | — | ecommerce | budget | View profile → |
| 46 | 549K | — | ecommerce | standard | View profile → | |
| 47 |  SALGUNAMU✓@salgunamu144 | 542K | — | ecommerce | budget | View profile → |
| 48 |  Tamires Moura✓@tamiresmoura.arts | 533K | — | ecommerce | standard | View profile → |
| 49 |  Lojas Bemol✓@bemolonline | 508K | — | ecommerce | standard | View profile → |
| 50 | 502K | — | ecommerce | standard | View profile → |
Hiring ecommerce in brazil creators: what to look for
When hiring creators in the Brazil Ecommerce segment, brands should prioritize influencers with a strong understanding of local consumer behavior and trends. It is essential to evaluate the creator's engagement with their audience, as this can significantly impact campaign effectiveness. Brands should also consider the creator's content style and how it aligns with their brand values. Additionally, reviewing past collaborations and audience feedback can provide insights into the creator's reliability and authenticity.
Frequently asked questions
What is the average engagement rate for creators in this segment?
The average engagement rate is not provided.
What are the typical pricing tiers for influencers in the Brazil Ecommerce segment?
Pricing can vary widely based on creator reach and engagement, typically ranging from micro to macro influencer rates.
How many creators are there in the Brazil Ecommerce segment?
There are currently 553 creators in this segment.