Top Beverages in Brazil Influencers in 2026
Zaver lists 205 vetted beverages in brazil influencers on Instagram with a median audience of 83,641 followers. The segment's biggest hubs are São Paulo, Nova Lima, Belo Horizonte. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier — click through for the full report.
In the Brazil · Beverages segment, there are 205 creators actively engaging with audiences. This niche showcases a median follower count of 83,641, indicating a substantial reach for brands looking to connect with consumers in this market. The top cities where these creators are based include São Paulo, Nova Lima, and Belo Horizonte, highlighting key urban areas for potential brand collaborations. While the average engagement rate is not specified, marketers should consider the overall influence these creators have within the beverage industry. Some content may require brand review.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 1 |  Coca-Cola Brasil ⭐️⭐️⭐️⭐️⭐️✓@cocacola_br | 2.4M | — | beverages | elite | View profile → |
| 2 |  Paulo Costa✓@borrachinhamma | 1.5M | — | beverages | premium | View profile → |
| 3 |  Kawe✓@kawe | 1.2M | — | beverages | premium | View profile → |
| 4 |  NEMA BRASIL✓@nemabrasiloficial | 1.2M | — | beverages | standard | View profile → |
| 5 |  Dolce Gusto Brasil✓@dolcegustobr | 1.2M | — | beverages | premium | View profile → |
| 6 |  Heineken Brasil✓@heinekenbr | 1.2M | — | beverages | premium | View profile → |
| 7 |  ADRIELLY MACIEL✓@driimaciel_ | 1.1M | — | beverages | premium | View profile → |
| 8 |  Zé Delivery✓@zedelivery | 1.0M | — | beverages | standard | View profile → |
| 9 | 993K | — | beverages | standard | View profile → | |
| 10 |  BEATS✓@beatsoficial | 966K | — | beverages | premium | View profile → |
| 11 |  Starbucks Brasil✓@starbucksbrasil | 912K | — | beverages | premium | View profile → |
| 12 | 869K | — | beverages | standard | View profile → | |
| 13 |  Robson Roger✓@robsonrogeer | 861K | — | beverages | premium | View profile → |
| 14 |  Caffeine Army | SUPERCOFFEE✓@caffeinearmy | 795K | — | beverages | premium | View profile → |
| 15 |  Rodrigo Wu✓@jornadadowhisky | 750K | — | beverages | premium | View profile → |
| 16 | 670K | — | beverages | premium | View profile → | |
| 17 | 657K | — | beverages | premium | View profile → | |
| 18 |  Skol✓@skol | 610K | — | beverages | standard | View profile → |
| 19 |  Alisson Spitzner (Best)✓@alissonspitzner | 570K | — | beverages | premium | View profile → |
| 20 | 549K | — | beverages | standard | View profile → | |
| 21 |  Dudu Godinho✓@eduardo.godinho | 545K | — | beverages | premium | View profile → |
| 22 |  Budweiser Brasil✓@budweiser_br | 529K | — | beverages | premium | View profile → |
| 23 |  Alzair Junior✓@leeboy.junior | 497K | — | beverages | premium | View profile → |
| 24 |  Nespresso Brasil✓@nespresso.br | 433K | — | beverages | premium | View profile → |
| 25 |  Jack Daniel's Brasil✓@jackdanielsbrasil | 385K | — | beverages | elite | View profile → |
| 26 | 358K | — | beverages | premium | View profile → | |
| 27 |  💣 EL BOMBA DRINKS NOVA ERA 💣✓@adegaelbomba | 343K | — | beverages | budget | View profile → |
| 28 | 312K | — | beverages | premium | View profile → | |
| 29 | 305K | — | beverages | standard | View profile → | |
| 30 | 299K | — | beverages | standard | View profile → | |
| 31 |  Pepsi® Brasil✓@pepsibr | 298K | — | beverages | elite | View profile → |
| 32 |  Hagda Kerolayne✓@hagdakerolayne | 297K | — | beverages | standard | View profile → |
| 33 | 296K | — | beverages | standard | View profile → | |
| 34 |  Loja Oficial 3 Corações✓@mercafe | 280K | — | beverages | standard | View profile → |
| 35 |  Frutap✓@frutap | 280K | — | beverages | standard | View profile → |
| 36 |  PITÚ✓@pitu | 277K | — | beverages | standard | View profile → |
| 37 |  Camila Bastiani✓@bastianicamila | 274K | — | beverages | standard | View profile → |
| 38 | 271K | — | beverages | standard | View profile → | |
| 39 | 254K | — | beverages | standard | View profile → | |
| 40 |  Chandon Brasil✓@chandon_brasil | 241K | — | beverages | premium | View profile → |
| 41 |  Johnnie Walker Brasil✓@johnniewalkerbrasil | 241K | — | beverages | premium | View profile → |
| 42 |  Cachaçaria Nacional✓@cachacarianacional | 240K | — | beverages | standard | View profile → |
| 43 | 235K | — | beverages | standard | View profile → | |
| 44 |  Baggio Café✓@baggiocafe | 225K | — | beverages | standard | View profile → |
| 45 |  OAKBERRY✓@oakberry | 223K | — | beverages | standard | View profile → |
| 46 |  SALTON✓@familiasalton | 213K | — | beverages | standard | View profile → |
| 47 | 211K | — | beverages | standard | View profile → | |
| 48 | 206K | — | beverages | premium | View profile → | |
| 49 |  Gatorade Brasil✓@gatoradebrasil | 200K | — | beverages | premium | View profile → |
| 50 |  Tanqueray BR✓@tanqueraybr | 199K | — | beverages | premium | View profile → |
Hiring beverages in brazil creators: what to look for
When hiring creators in the Brazil · Beverages segment, brands should prioritize alignment with their target audience and product offerings. It's essential to evaluate the creator's engagement metrics, even if specific averages are not provided, as this will impact the effectiveness of campaigns. Additionally, understanding the geographic distribution of creators, particularly in major cities like São Paulo, Nova Lima, and Belo Horizonte, can enhance targeting strategies. Brands should also consider the creator's content style and authenticity to ensure a natural fit with their messaging.
Frequently asked questions
What is the typical pricing for creators in this segment?
Pricing can vary widely based on creator reach and engagement, but brands should expect to see different tiers based on follower counts.
What is the average engagement rate for creators in the Brazil · Beverages segment?
The average engagement rate is not specified, but it is a critical metric for assessing creator effectiveness.
How many creators are there in the Brazil · Beverages segment?
There are 205 creators in this segment.