Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 4001 |  Honesto® 100% Gluten-Free✓@honestoglutenfree | 15K | - | baking | standard | Open profile ↗ |
| 4002 | 15K | - | baking | standard | Open profile ↗ | |
| 4003 |  Aux Merveilleux de Fred@auxmerveilleuxdefrednyc | 15K | - | baking | standard | Open profile ↗ |
| 4004 |  Omar Pereney@ojpereney | 15K | - | baking | standard | Open profile ↗ |
| 4005 |  Whimsy Cakes, Not your ordinary BAKER!!!@whimsycakesbytaneka | 15K | - | baking | standard | Open profile ↗ |
| 4006 | 15K | - | baking | standard | Open profile ↗ | |
| 4007 |  Madre Mia 🧁🍭🍬✓@lillypie___ | 15K | - | baking | standard | Open profile ↗ |
| 4008 |  Starter Bakery@starterbakery | 15K | - | baking | standard | Open profile ↗ |
| 4009 | 15K | - | baking | standard | Open profile ↗ | |
| 4010 |  Piece of Cake@pieceofcakeinc | 15K | - | baking | standard | Open profile ↗ |
| 4011 |  Phreeborn@phreeborn | 15K | - | baking | standard | Open profile ↗ |
| 4012 |  The Austin Cakery@theaustincakery | 15K | - | baking | standard | Open profile ↗ |
| 4013 | Metro Detroit Custom Cakes | Yasa@yasas.cake.artistry | 15K | - | baking | standard | Open profile ↗ |
| 4014 |  Natia Jokhadze✓@chef_natiajokhadze | 15K | - | baking | standard | Open profile ↗ |
| 4015 |  Nalajah Potts@iamthereal.la | 15K | - | baking | standard | Open profile ↗ |
| 4016 |  Burnt Butter Cake & Party Shop✓@burntbuttercakes | 15K | - | baking | standard | Open profile ↗ |
| 4017 | True ♕ Detroit’s Cake God@truesstory | 15K | - | baking | standard | Open profile ↗ |
| 4018 | Lehi Mills@lehimills | 15K | - | baking | standard | Open profile ↗ |
| 4019 |  Made In Heaven Cakes@mihcakes | 15K | - | baking | premium | Open profile ↗ |
| 4020 |  Saura Kline@saurakline | 15K | - | baking | standard | Open profile ↗ |
| 4021 | Eleni's Cookies@elenisny | 15K | - | baking | standard | Open profile ↗ |
| 4022 | Barbara Poirrier@cajunhomesweets | 15K | - | baking | standard | Open profile ↗ |
| 4023 |  saltandserenity@saltandserenity | 15K | - | baking | standard | Open profile ↗ |
| 4024 | Camille Cogswell@camillecogswell | 15K | - | baking | premium | Open profile ↗ |
| 4025 | Rise Up Bakery@rise.up.bakery | 15K | - | baking | standard | Open profile ↗ |
| 4026 | A L I S O N M A H O N E Y@singingbaker | 15K | - | baking | standard | Open profile ↗ |
| 4027 | 15K | - | baking | standard | Open profile ↗ | |
| 4028 | 15K | - | baking | standard | Open profile ↗ | |
| 4029 | rachel giovanello oliver@rachelgiovanello | 15K | - | baking | standard | Open profile ↗ |
| 4030 |  Niedlov's Bakery & Cafe✓@niedlovs | 15K | - | baking | standard | Open profile ↗ |
| 4031 |  Kelci Cakes 😘@mamakelcc | 15K | - | baking | standard | Open profile ↗ |
| 4032 |  Olivia Macaron@oliviamacaron | 15K | - | baking | standard | Open profile ↗ |
| 4033 |  Bittersweet Pastry Shop & Cafe@bittersweetpastryshop | 15K | - | baking | standard | Open profile ↗ |
| 4034 |  Adriana Souza /UGC Creator✓@luana_doces_e_artes | 15K | - | baking | standard | Open profile ↗ |
| 4035 |  Lord_____Kira@lord______kira | 15K | - | baking | standard | Open profile ↗ |
| 4036 |  Мадина Рахманова✓@madinaraxmanova | 15K | - | baking | standard | Open profile ↗ |
| 4037 | 15K | - | baking | standard | Open profile ↗ | |
| 4038 | 15K | - | baking | standard | Open profile ↗ | |
| 4039 | 15K | - | baking | standard | Open profile ↗ | |
| 4040 | 15K | - | baking | standard | Open profile ↗ | |
| 4041 | 15K | - | baking | standard | Open profile ↗ | |
| 4042 |  The Sweets Basket@thesweetsbasket | 15K | - | baking | standard | Open profile ↗ |
| 4043 | berlu@berlupdx | 15K | - | baking | standard | Open profile ↗ |
| 4044 | Amy Moore@curlicuebakery | 15K | - | baking | standard | Open profile ↗ |
| 4045 |  Bake Me A Cake@bakemeacake | 15K | - | baking | standard | Open profile ↗ |
| 4046 |  Cooper Street Snacks@cooperstreetsnacks | 15K | - | baking | standard | Open profile ↗ |
| 4047 |  Stephen Collucci✓@stephencollucci | 15K | - | baking | standard | Open profile ↗ |
| 4048 | 15K | - | baking | premium | Open profile ↗ | |
| 4049 |  CocoaBerry Cake Co.@cocoaberrycakeco | 15K | - | baking | premium | Open profile ↗ |
| 4050 |  Lala Castro✓@laurenelizabethcastro | 15K | - | baking | standard | Open profile ↗ |