Top Baking Influencers in 2026
5,004creators
2.10%avg engagement
42Kmedian followers
New York · Los Angeles · São Paulotop cities
Zaver lists 5,004 vetted baking influencers on Instagram, averaging 2.10% engagement with a median audience of 41,833 followers. The segment's biggest hubs are New York, Los Angeles, São Paulo. Every profile below includes follower stats, engagement benchmarked against the niche, an AI quality screen and a price tier - click through for the full report.
| # | Creator | Followers | ER | Niche | Price tier | |
|---|---|---|---|---|---|---|
| 3201 |  Rinkoffs Bakery✓@rinkoffsbakery | 24K | - | baking | standard | Open profile ↗ |
| 3202 |  Panadería Artesanal Rock a Pan@panaderiarockapan | 24K | - | baking | standard | Open profile ↗ |
| 3203 |  Toni Kidman - Frosting Cakery Sunshine Coast Cakes✓@tonikidmanfrosting | 24K | - | baking | standard | Open profile ↗ |
| 3204 |  Suriya Abdullah| Simple Lifestyle, Simple Cooking & Baking✓@suriyaabdull | 24K | - | baking | standard | Open profile ↗ |
| 3205 |  The Cupcake Shoppe@thecupcakeshoppeca | 24K | - | baking | standard | Open profile ↗ |
| 3206 | 24K | - | baking | standard | Open profile ↗ | |
| 3207 |  NYC Cosmetic Formulator | Baker | Homeschool Advocate@madelynslifelens | 24K | - | baking | standard | Open profile ↗ |
| 3208 |  Kids friendly & Less sugar Custom Cake JKT TNG✓@novidesigncakes | 24K | - | baking | standard | Open profile ↗ |
| 3209 |  3 Sweet Girls Cakery@3sweetgirlscakery | 24K | - | baking | standard | Open profile ↗ |
| 3210 |  Angel's Cakes LLC@angelscakes | 24K | - | baking | standard | Open profile ↗ |
| 3211 | 24K | - | baking | standard | Open profile ↗ | |
| 3212 |  Hanna Kasino✓@hkasino | 24K | - | baking | standard | Open profile ↗ |
| 3213 | 24K | - | baking | standard | Open profile ↗ | |
| 3214 |  intricateicings@intricateicings | 24K | - | baking | premium | Open profile ↗ |
| 3215 |  Rick's Bakery@ricksbakery | 24K | - | baking | standard | Open profile ↗ |
| 3216 | Dina Cimarusti@dinasaurclub | 24K | - | baking | standard | Open profile ↗ |
| 3217 |  Triple Crown Bakery@triplecrownbakery | 24K | - | baking | standard | Open profile ↗ |
| 3218 |  Mr. Cupcakes®@mrcupcakes_ | 24K | - | baking | standard | Open profile ↗ |
| 3219 | 24K | - | baking | standard | Open profile ↗ | |
| 3220 | 24K | - | baking | standard | Open profile ↗ | |
| 3221 | Katie Vander Veen@littlepearl.cakes | 24K | - | baking | standard | Open profile ↗ |
| 3222 |  FELIPE CICCONATO✓@felipecicconato | 24K | - | baking | premium | Open profile ↗ |
| 3223 | Arehely Cakes@arehelycakes | 24K | - | baking | standard | Open profile ↗ |
| 3224 | Nique’s Eat’s N Treats LLC@niquestreats216 | 24K | - | baking | standard | Open profile ↗ |
| 3225 |  Cali B@_calsb_ | 24K | - | baking | standard | Open profile ↗ |
| 3226 | 24K | - | baking | premium | Open profile ↗ | |
| 3227 | heavenly hunks@heavenlyhunks_snacks | 24K | - | baking | standard | Open profile ↗ |
| 3228 |  KingsHawaiian BakeryRestaurant✓@kingshawaiianbakery | 24K | - | baking | standard | Open profile ↗ |
| 3229 |  Made. by Lia✓@madebylia | 24K | - | baking | premium | Open profile ↗ |
| 3230 | 24K | - | baking | standard | Open profile ↗ | |
| 3231 |  julieta fernandez 🫐@juli.fnz | 24K | - | baking | standard | Open profile ↗ |
| 3232 | 24K | - | baking | standard | Open profile ↗ | |
| 3233 | 24K | - | baking | standard | Open profile ↗ | |
| 3234 |  THE MODEL BAKERY✓@modelbakery | 24K | - | baking | premium | Open profile ↗ |
| 3235 |  Cambac.cuisine✓@cambac.cuisine | 24K | - | baking | standard | Open profile ↗ |
| 3236 | Silvia Colina@silviacolina | 24K | - | baking | standard | Open profile ↗ |
| 3237 |  Oriana Romero✓@mommyshomecooking | 24K | - | baking | standard | Open profile ↗ |
| 3238 |  Charlie III... Daniel@chosencakes | 24K | - | baking | standard | Open profile ↗ |
| 3239 |  Edith.macarons@baked_by_edith | 24K | - | baking | standard | Open profile ↗ |
| 3240 |  Jéssica Batista - Padeira✓@padeirajessica | 24K | - | baking | standard | Open profile ↗ |
| 3241 |  片岡ゆきえ/お菓子教室COLORS(カラーズ)✓@yukie_colors | 24K | - | baking | standard | Open profile ↗ |
| 3242 |  Drishti | Baking/Beauty/Lifestyle✓@drishtiirl_ | 24K | - | baking | standard | Open profile ↗ |
| 3243 |  Kerri Cupcake@kerricupcake | 24K | - | baking | budget | Open profile ↗ |
| 3244 |  TBS by Sandy Art@thebakersstudiofl | 24K | - | baking | standard | Open profile ↗ |
| 3245 | 24K | - | baking | standard | Open profile ↗ | |
| 3246 | Lady Yum@ladyyum | 24K | - | baking | standard | Open profile ↗ |
| 3247 |  The Cake Barn@thecakebarn | 24K | - | baking | standard | Open profile ↗ |
| 3248 |  Sweet 220 Bakery✓@sweet220 | 24K | - | baking | standard | Open profile ↗ |
| 3249 |  Donatella 🍰✓@zuccheroedolcimagie | 24K | - | baking | standard | Open profile ↗ |
| 3250 | 24K | - | baking | standard | Open profile ↗ |