Data updated: July 2026
West Elm ✓
@westelm · Instagram · US · home-decor
About West Elm
West Elm is a lifestyle creator on Instagram, focusing on home decor and interior design. With a follower count of 2,725,975, they share a diverse array of content formats including reels, static posts, carousels, and stories. Their aesthetic is characterized by minimalism and aspiration, appealing to a broad audience interested in modern furniture and decor. The creator's informative and professional tone enhances their credibility in the home decor niche. Some content may require brand review.
@westelm's followers & following
@westelm currently has 2,725,975 followers on Instagram and follows 689 accounts, a follower-to-following ratio of 3,956.42. That places the account in the mega tier of home-decor creators.
@westelm's content
@westelm has published 7,796 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under home-decor, interior-design. Bio: “Modern furniture & decor for real life”
AI quality check on @westelm
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@westelm's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@westelm's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience is primarily based in the US, with a balanced gender distribution. The age skew indicates a focus on the 25-34 demographic, suggesting engagement from a younger adult audience interested in home decor and design.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit West Elm?
Brands in the home decor and lifestyle sectors would align well with West Elm's content. Their focus on modern, minimalist aesthetics makes them suitable for collaborations with brands that emphasize quality and contemporary design.
Frequently asked questions
How many Instagram followers does @westelm have?
As of July 2026, @westelm has 2,725,975 followers (2.7M) on Instagram, follows 689 accounts, and has published 7,796 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @westelm?
Verified contact details for @westelm — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @westelm's contact info — free trial →
How much does @westelm charge for a sponsored post?
@westelm sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @westelm's net worth?
@westelm's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 2.7M followers and a premium price tier in home-decor, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @westelm have fake followers?
Zaver's AI authenticity check scores @westelm 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @westelm?
@westelm's 2.7M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @westelm's report on Zaver.
Which influencers are similar to @westelm?
Zaver lists comparable home-decor creators in United States in the "Influencers like @westelm" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
West Elm has 2,725,975 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
West Elm is in the premium price tier for collaborations.
What is the content niche?
West Elm specializes in home decor and interior design.
