Data updated: July 2026

Too Faced Cosmetics βœ“

@toofaced Β· Instagram Β· US Β· makeup

Followers
12M
Following
2.3K
Posts
3.4K

About Too Faced Cosmetics

Too Faced Cosmetics is a prominent makeup artist and entertainer on Instagram, known for its engaging content that reflects a fun and playful vibe. With a follower count of 12,047,821, the brand emphasizes a cruelty-free approach to beauty. The content spans various formats, including reels, static posts, carousels, stories, and long-form videos, focusing on makeup, beauty tips, skincare, and fashion. The brand's tone is entertaining and friendly, appealing to a wide audience. Some content may require brand review.

@toofaced's followers & following

12M

@toofaced currently has 12,047,821 followers on Instagram and follows 2,306 accounts, a follower-to-following ratio of 5,224.55. That places the account in the mega tier of makeup creators.

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@toofaced's content

3.4K

@toofaced has published 3,443 posts to date, working across reels, static-posts, carousels, stories, long-form-video. The account's content is classified under makeup, beauty-tips, skincare, fashion. Bio: β€œWe're a serious makeup brand that knows how to have funπŸ’• Too Faced is a cruelty-free brand, always has been, always will be. πŸΆβ€

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AI quality check on @toofaced

95/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@toofaced's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@toofaced's audience

Audience snapshot

20% male Β· 80% female

Core age group18-24

The audience skews predominantly female at 80%, with a significant portion aged 18-24. The primary geographic location of the audience is the United States, indicating a strong domestic following. This demographic suggests a youthful and engaged audience interested in beauty and fashion.

Collaboration pricing

Price tierPremium

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Which brands fit Too Faced Cosmetics?

Brands in the beauty, skincare, and fashion sectors align well with Too Faced Cosmetics due to its established presence in these niches. The brand's playful and glamorous aesthetic makes it suitable for collaborations that emphasize creativity and fun in beauty.

Frequently asked questions

How many Instagram followers does @toofaced have?

As of July 2026, @toofaced has 12,047,821 followers (12M) on Instagram, follows 2,306 accounts, and has published 3,443 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @toofaced?

Verified contact details for @toofaced β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @toofaced's contact info β€” free trial β†’

How much does @toofaced charge for a sponsored post?

@toofaced sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @toofaced's net worth?

@toofaced's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 12M followers and a premium price tier in makeup, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @toofaced have fake followers?

Zaver's AI authenticity check scores @toofaced 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @toofaced?

@toofaced's 12M followers skew 20% male / 80% female, core age group 18-24. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @toofaced's report on Zaver.

Which influencers are similar to @toofaced?

Zaver lists comparable makeup creators in United States in the "Influencers like @toofaced" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 18,457 vetted makeup creators with plain-English queries.

What is the follower count?

Too Faced Cosmetics has a follower count of 12,047,821.

What is the engagement rate?

The engagement rate for this creator is not specified.

What is the collaboration pricing?

The collaboration pricing is estimated to be in the premium tier.

What is the content niche?

The primary niche is makeup, with secondary niches including beauty tips, skincare, and fashion.