Data updated: July 2026

Apartment Therapy โœ“

@apartmenttherapy ยท Instagram ยท US ยท home-decor

Followers
3.5M
Following
968
Posts
14K

About Apartment Therapy

Apartment Therapy is a lifestyle creator on Instagram, specializing in home decor, interior design, and DIY projects. With a substantial following of 3,458,130, this creator shares a wealth of content aimed at helping individuals create happy and healthy living spaces. Their informative and inspirational tone, combined with a professional aesthetic, resonates with a wide audience. The creator utilizes various content formats, including reels, static posts, carousels, stories, and long-form videos, to engage their followers effectively. Some content may require brand review.

@apartmenttherapy's followers & following

3.5M

@apartmenttherapy currently has 3,458,130 followers on Instagram and follows 968 accounts, a follower-to-following ratio of 3,572.45. That places the account in the mega tier of home-decor creators.

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@apartmenttherapy's content

14K

@apartmenttherapy has published 13,672 posts to date, working across reels, static-posts, carousels, stories, long-form-video. The account's content is classified under home-decor, interior-design, diy. Bio: โ€œHelping everyone to live happy, healthy lives at home. โœจโ€

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AI quality check on @apartmenttherapy

100/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@apartmenttherapy's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@apartmenttherapy's audience

Audience snapshot

35% male ยท 65% female

Core age group25-34

The audience skews slightly male at 35% and primarily falls within the 25-34 age range. The top geographic location for followers is the United States, indicating a concentrated interest in home decor and lifestyle content among this demographic.

Collaboration pricing

Price tierPremium

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Which brands fit Apartment Therapy?

Brands in the home decor, interior design, and DIY sectors would align well with Apartment Therapy's content. Their focus on creating aesthetically pleasing and functional living spaces makes them a suitable partner for companies looking to reach a lifestyle-oriented audience.

Frequently asked questions

How many Instagram followers does @apartmenttherapy have?

As of July 2026, @apartmenttherapy has 3,458,130 followers (3.5M) on Instagram, follows 968 accounts, and has published 13,672 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @apartmenttherapy?

Verified contact details for @apartmenttherapy โ€” including business email where available โ€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @apartmenttherapy's contact info โ€” free trial โ†’

How much does @apartmenttherapy charge for a sponsored post?

@apartmenttherapy sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate โ†’

What is @apartmenttherapy's net worth?

@apartmenttherapy's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 3.5M followers and a premium price tier in home-decor, brand collaborations are a meaningful income stream โ€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate โ†’

Does @apartmenttherapy have fake followers?

Zaver's AI authenticity check scores @apartmenttherapy 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check โ†’

Who follows @apartmenttherapy?

@apartmenttherapy's 3.5M followers skew 35% male / 65% female, core age group 25-34. Full audience breakdowns โ€” age bands, gender split and country-level distribution โ€” are part of @apartmenttherapy's report on Zaver.

Which influencers are similar to @apartmenttherapy?

Zaver lists comparable home-decor creators in United States in the "Influencers like @apartmenttherapy" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.

What is the follower count?

Apartment Therapy has 3,458,130 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

The estimated price tier for collaborations is premium, though pricing can vary.

What is the content niche?

The primary niche is home decor, with secondary niches in interior design and DIY.