Data updated: July 2026
Ilse van der Merwe β
@the_foodfox Β· Instagram Β· ZA Β· recipes
About Ilse van der Merwe
Ilse van der Merwe, known as 'the_foodfox' on Instagram, is a chef and expert in the culinary field. With a focus on recipes, she shares her passion for cooking through various content formats, including static posts, carousels, and reels. Her biography highlights her experience as a cookbook author and recipe developer, showcasing her dedication to food styling and content writing. Based in South Africa, Ilse engages her audience with informative and storytelling content that is both wholesome and family-friendly. Some content may require brand review.
@the_foodfox's followers & following
@the_foodfox currently has 15,641 followers on Instagram and follows 3,250 accounts, a follower-to-following ratio of 4.81. That places the account in the micro tier of recipes creators.
@the_foodfox's content
@the_foodfox has published 1,678 posts to date, working across static-posts, carousels, reels. The account's content is classified under recipes, food, cooking. Bio: βCookbook author, recipe developer, content writer & food stylist. π#CapeMediterranean π#SimplySeasonal π#EasyAlFresco π#TimelessSouthAβ¦β
AI quality check on @the_foodfox
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@the_foodfox's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@the_foodfox's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience of Ilse van der Merwe skews evenly between genders, with a notable concentration in the 25-34 age range. The primary geographic location of her followers is South Africa, indicating a strong local engagement.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Ilse van der Merwe?
Ilse van der Merwe is well-suited for collaborations with brands in the food and cooking sectors, particularly those that align with her authentic and family-friendly content style. Her expertise in recipe development can enhance brand narratives focused on culinary experiences.
Frequently asked questions
How many Instagram followers does @the_foodfox have?
As of July 2026, @the_foodfox has 15,641 followers (16K) on Instagram, follows 3,250 accounts, and has published 1,678 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @the_foodfox?
Verified contact details for @the_foodfox β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @the_foodfox's contact info β free trial β
How much does @the_foodfox charge for a sponsored post?
@the_foodfox sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @the_foodfox's net worth?
@the_foodfox's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 16K followers and a standard price tier in recipes, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @the_foodfox have fake followers?
Zaver's AI authenticity check scores @the_foodfox 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @the_foodfox?
@the_foodfox's 16K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @the_foodfox's report on Zaver.
Which influencers are similar to @the_foodfox?
Zaver lists comparable recipes creators in South Africa in the "Influencers like @the_foodfox" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 4,200 vetted recipes creators with plain-English queries.
What is the follower count?
Ilse van der Merwe has 15,641 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Collaboration pricing is estimated at a standard tier.
What is the content niche?
Ilse primarily focuses on recipes, with secondary niches in food and cooking.
