Data updated: July 2026

Melissa Urban | Whole30 βœ“

@melissau Β· Instagram Β· US Β· nutrition

Followers
368K
Following
612
Posts
4.4K

About Melissa Urban | Whole30

Melissa Urban is a nutritionist and the CEO of Whole30, known for her authoritative and educational approach to healthy eating. With a significant following of 367,828 on Instagram, she shares a wealth of knowledge through various content formats, including reels, static posts, and long-form videos. Her content focuses on nutrition, wellness, and recipes, appealing to individuals seeking motivation and informative insights. Some content may require brand review.

@melissau's followers & following

368K

@melissau currently has 367,828 followers on Instagram and follows 612 accounts, a follower-to-following ratio of 601.03. That places the account in the mid tier of nutrition creators.

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@melissau's content

4.4K

@melissau has published 4,355 posts to date, working across reels, static-posts, carousels, long-form-video. The account's content is classified under nutrition, healthy-eating, wellness, recipes. Bio: β€œTeaching you to give the perfect amount of f***s. @Whole30 CEO, NYT best-selling authorπŸ“SLC”

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AI quality check on @melissau

95/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@melissau's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@melissau's audience

Audience snapshot

20% male Β· 80% female

Core age group25-34

Melissa's audience skews predominantly female, with a notable age demographic of 25-34 years. The majority of her followers are based in the US, indicating a strong local engagement.

Collaboration pricing

Price tierPremium

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Which brands fit Melissa Urban | Whole30?

Brands in the nutrition, wellness, and healthy eating sectors align well with Melissa's expertise. Her authoritative voice and educational tone make her a suitable partner for brands looking to promote products that resonate with health-conscious consumers.

Frequently asked questions

How many Instagram followers does @melissau have?

As of July 2026, @melissau has 367,828 followers (368K) on Instagram, follows 612 accounts, and has published 4,355 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @melissau?

Verified contact details for @melissau β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @melissau's contact info β€” free trial β†’

How much does @melissau charge for a sponsored post?

@melissau sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @melissau's net worth?

@melissau's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 368K followers and a premium price tier in nutrition, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @melissau have fake followers?

Zaver's AI authenticity check scores @melissau 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @melissau?

@melissau's 368K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @melissau's report on Zaver.

Which influencers are similar to @melissau?

Zaver lists comparable nutrition creators in United States in the "Influencers like @melissau" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 9,012 vetted nutrition creators with plain-English queries.

What is the follower count?

Melissa has a follower count of 367,828.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

Melissa is in the premium price tier for collaborations.

What is the content niche?

Her primary niche is nutrition, with secondary focuses on healthy eating, wellness, and recipes.