Data updated: July 2026

The Economist β
@theeconomist Β· Instagram Β· UK Β· news
About The Economist
The Economist is a prominent educational creator on Instagram, specializing in news, current affairs, journalism, and politics. With a follower count of 8,333,236, The Economist provides authoritative and informative content to a global audience. The creator's extensive media output, comprising 28,683 posts, reflects a commitment to delivering analytical and factual insights. The content is designed to help followers understand complex global issues, aligning with The Economist's long-standing tradition of journalistic excellence since 1843. Some content may require brand review.
@theeconomist's followers & following
@theeconomist currently has 8,333,236 followers on Instagram and follows 66 accounts, a follower-to-following ratio of 126,261.15. That places the account in the mega tier of news creators.
@theeconomist's content
@theeconomist has published 28,683 posts to date, working across reels, static-posts, carousels, stories, long-form-video. The account's content is classified under news, current-affairs, journalism, politics. Bio: βNews and analysis with a global perspective, since 1843. Weβre here to help you understand the world around you. Click to learn more about aβ¦β
AI quality check on @theeconomist
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@theeconomist's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@theeconomist's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience is balanced in gender, with a male skew of 0.5, and primarily consists of individuals aged 25-34. The top geographic location for followers is the United Kingdom, indicating a strong regional focus.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit The Economist?
Brands in the fields of news, education, and political discourse may find a suitable partnership with The Economist. The creator's authoritative voice and commitment to factual reporting align well with brands seeking to engage an informed audience interested in current affairs.
Frequently asked questions
How many Instagram followers does @theeconomist have?
As of July 2026, @theeconomist has 8,333,236 followers (8.3M) on Instagram, follows 66 accounts, and has published 28,683 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @theeconomist?
Verified contact details for @theeconomist β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @theeconomist's contact info β free trial β
How much does @theeconomist charge for a sponsored post?
@theeconomist sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @theeconomist's net worth?
@theeconomist's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 8.3M followers and a elite price tier in news, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @theeconomist have fake followers?
Zaver's AI authenticity check scores @theeconomist 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @theeconomist?
@theeconomist's 8.3M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @theeconomist's report on Zaver.
Which influencers are similar to @theeconomist?
Zaver lists comparable news creators in United Kingdom in the "Influencers like @theeconomist" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,849 vetted news creators with plain-English queries.
What is the follower count?
The Economist has 8,333,236 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The collaboration pricing is in the elite tier, but specific rates may vary.
What is the content niche?
The primary niche is news, with secondary niches including current affairs, journalism, and politics.
Influencers like @theeconomist
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
Zaver runs 20+ AI checks β real followers, true engagement, fair price β on any creator in seconds.