Data updated: July 2026
The Guardian β
@guardian Β· Instagram Β· UK Β· news
About The Guardian
The Guardian is a prominent journalist and educator on Instagram, known for its focus on news, journalism, and current affairs. With a follower count of 6,339,188, it operates within the mega follower bucket, producing a diverse range of content formats including static posts, carousels, stories, long-form videos, and reels. The Guardian emphasizes authoritative and informative content, maintaining a journalistic tone that aims to provide factual reporting. Some content may require brand review.
@guardian's followers & following
@guardian currently has 6,339,188 followers on Instagram and follows 299 accounts, a follower-to-following ratio of 21,201.3. That places the account in the mega tier of news creators.
@guardian's content
@guardian has published 10,254 posts to date, working across static-posts, carousels, stories, long-form-video, reels. The account's content is classified under news, journalism, current-affairs. Bio: βThe whole picture | Global, independent reporting πβ
AI quality check on @guardian
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@guardian's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@guardian's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience of The Guardian is primarily based in the UK, with a balanced gender distribution and a notable age skew towards individuals aged 25-34. This demographic suggests a well-informed and engaged follower base interested in current events and journalism.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit The Guardian?
Brands that align with The Guardian's focus on news and current affairs would fit well for collaborations. This creator's authoritative and informative content style makes it suitable for partnerships with educational institutions, media outlets, and organizations promoting social issues.
Frequently asked questions
How many Instagram followers does @guardian have?
As of July 2026, @guardian has 6,339,188 followers (6.3M) on Instagram, follows 299 accounts, and has published 10,254 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @guardian?
Verified contact details for @guardian β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @guardian's contact info β free trial β
How much does @guardian charge for a sponsored post?
@guardian sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @guardian's net worth?
@guardian's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 6.3M followers and a elite price tier in news, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @guardian have fake followers?
Zaver's AI authenticity check scores @guardian 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @guardian?
@guardian's 6.3M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @guardian's report on Zaver.
Which influencers are similar to @guardian?
Zaver lists comparable news creators in United Kingdom in the "Influencers like @guardian" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 7,849 vetted news creators with plain-English queries.
What is the follower count?
The Guardian has a follower count of 6,339,188.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated pricing tier for collaborations is elite, though actual pricing may vary.
What is the content niche?
The primary niche is news, with secondary niches in journalism and current affairs.
