Data updated: July 2026
KAYLA CAPUTO
@kay_caputo · Instagram · US · haircare
About KAYLA CAPUTO
Kayla Caputo, known as kay_caputo on Instagram, is a lifestyle creator specializing in haircare, fashion, and beauty tips. With a follower count of 155,963, she produces a diverse range of content formats, including reels, stories, carousels, and static posts. Her engaging and relatable tone resonates well with her audience, primarily focusing on tutorial and promotional content. Although she has a strong presence in the haircare niche, she also explores secondary niches such as fashion and makeup. Some content may require brand review.
@kay_caputo's followers & following
@kay_caputo currently has 155,963 followers on Instagram and follows 6,224 accounts, a follower-to-following ratio of 25.06. That places the account in the mid tier of haircare creators.
@kay_caputo's content
@kay_caputo has published 4,421 posts to date, working across reels, stories, carousels, static-posts. The account's content is classified under haircare, fashion, makeup, beauty-tips, ootd. Bio: “hair, fashion and beauty nj/nyc for all my favs↴ click the link kay.cap123@gmail.com @eleveneleven.collective”
AI quality check on @kay_caputo
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@kay_caputo's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@kay_caputo's audience
Audience snapshot
20% male · 80% female
Core age group25-34
The audience of Kayla Caputo skews slightly male at 20%, with a primary age demographic of 25-34 years. The top geographic location for her followers is the United States, indicating a strong domestic engagement.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit KAYLA CAPUTO?
Brands in the haircare, fashion, and beauty sectors align well with Kayla Caputo's content. Her expertise as a stylist and her focus on trendy and relatable content make her a suitable partner for brands looking to reach a youthful and aspirational audience.
Frequently asked questions
How many Instagram followers does @kay_caputo have?
As of July 2026, @kay_caputo has 155,963 followers (156K) on Instagram, follows 6,224 accounts, and has published 4,421 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @kay_caputo?
Verified contact details for @kay_caputo — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @kay_caputo's contact info — free trial →
How much does @kay_caputo charge for a sponsored post?
@kay_caputo sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @kay_caputo's net worth?
@kay_caputo's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 156K followers and a standard price tier in haircare, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @kay_caputo have fake followers?
Zaver's AI authenticity check scores @kay_caputo 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @kay_caputo?
@kay_caputo's 156K followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @kay_caputo's report on Zaver.
Which influencers are similar to @kay_caputo?
Zaver lists comparable haircare creators in United States in the "Influencers like @kay_caputo" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 19,613 vetted haircare creators with plain-English queries.
What is the follower count?
Kayla Caputo has 155,963 followers.
What is the engagement rate?
The engagement rate for Kayla Caputo is not provided.
What is the collaboration pricing?
Kayla Caputo is in the standard price tier, but pricing may vary.
What is the content niche?
Kayla Caputo primarily focuses on haircare, with additional content in fashion and beauty.
