Data updated: July 2026
Casey Finn | Design & DIY ✓
@diyplaybook · Instagram · US · diy
About Casey Finn | Design & DIY
Casey Finn, known as diyplaybook, is an educator and content creator specializing in DIY projects and home decor. With a substantial following of 1,109,415 on Instagram, Casey shares informative and relatable content that empowers audiences to tackle home-related tasks. His diverse content formats include reels, long-form videos, static posts, stories, and live streams, making the DIY process accessible to a wide audience. Some content may require brand review.
@diyplaybook's followers & following
@diyplaybook currently has 1,109,415 followers on Instagram and follows 1,236 accounts, a follower-to-following ratio of 897.58. That places the account in the mega tier of diy creators.
@diyplaybook's content
@diyplaybook has published 3,443 posts to date, working across reels, long-form-video, static-posts, stories, live-streams. The account's content is classified under diy, home-decor, vlogs. Bio: “Home stuff made figureoutable — for women who weren't taught this 💪🏼 Weekly expert on @wbbmnewsradio & @abc7chicago 📧 diyplaybook@gmail…”
AI quality check on @diyplaybook
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@diyplaybook's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@diyplaybook's audience
Audience snapshot
20% male · 80% female
Core age group25-34
The audience skews slightly male at 20%, with a primary age range of 25-34. The top geographic location for followers is the United States, indicating a strong domestic engagement.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Casey Finn | Design & DIY?
Brands in the DIY, home decor, and educational sectors align well with Casey's content. His focus on empowerment and relatability makes him a suitable partner for brands looking to connect with audiences interested in home improvement and creative projects.
Frequently asked questions
How many Instagram followers does @diyplaybook have?
As of July 2026, @diyplaybook has 1,109,415 followers (1.1M) on Instagram, follows 1,236 accounts, and has published 3,443 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @diyplaybook?
Verified contact details for @diyplaybook — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @diyplaybook's contact info — free trial →
How much does @diyplaybook charge for a sponsored post?
@diyplaybook sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @diyplaybook's net worth?
@diyplaybook's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.1M followers and a premium price tier in diy, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @diyplaybook have fake followers?
Zaver's AI authenticity check scores @diyplaybook 96/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @diyplaybook?
@diyplaybook's 1.1M followers skew 20% male / 80% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @diyplaybook's report on Zaver.
Which influencers are similar to @diyplaybook?
Zaver lists comparable diy creators in United States in the "Influencers like @diyplaybook" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 3,499 vetted diy creators with plain-English queries.
What is the follower count?
Casey has 1,109,415 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Collaboration pricing is estimated to be in the premium tier.
What is the content niche?
Casey primarily focuses on DIY, with secondary niches in home decor and vlogs.
