Data updated: July 2026
The Notorious B.I.G. ✓
@thenotoriousbig · Instagram · US · music
The Notorious B.I.G. has 1,894,773 Instagram followers as of July 2026. Estimated brand-deal earning potential is $10,000–$25,500 per sponsored post (a labelled estimate, not a confirmed figure).
- Followers
- 1,894,773 (1.9M)
- Est. earnings / post
- $10,000–$25,500 (estimate)
- Niche
- music
- Based in
- United States
- As of
- July 2026
About The Notorious B.I.G.
The Notorious B.I.G. is a prominent musician and entertainer known for his significant impact on the music industry. With a follower count of 1,894,773, he falls into the mega category of influencers on Instagram. His content primarily revolves around music, but also encompasses entertainment and pop culture. He utilizes various content formats, including reels, static posts, and stories, to engage his audience. Some content may require brand review.
@thenotoriousbig's followers & following
@thenotoriousbig currently has 1,894,773 followers on Instagram and follows 32 accounts, a follower-to-following ratio of 59,211.66. That places the account in the mega tier of music creators.
@thenotoriousbig's content
@thenotoriousbig has published 1,014 posts to date, working across reels, static-posts, stories. The account's content is classified under music, entertainment, pop-culture. Bio: “The Greatest of All Time”
AI quality check on @thenotoriousbig
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thenotoriousbig's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thenotoriousbig's audience
Audience snapshot
60% male · 40% female
Core age group25-34
The audience of The Notorious B.I.G. skews slightly male at 60% and primarily falls within the 25-34 age range. The top geographic location for his followers is the United States, suggesting a strong domestic engagement.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit The Notorious B.I.G.?
Brands in the music, entertainment, and pop culture sectors may find a strong fit with The Notorious B.I.G. due to his established presence and authenticity in these areas. His nostalgic and bold vibe resonates well with audiences, making him a suitable partner for campaigns targeting similar themes.
Frequently asked questions
Who is The Notorious B.I.G.?
The Notorious B.I.G. (@thenotoriousbig) is a music creator on Instagram based in United States with 1,894,773 followers. Full stats, audience data and collaboration pricing are below.
How many Instagram followers does @thenotoriousbig have?
As of July 2026, @thenotoriousbig has 1,894,773 followers (1.9M) on Instagram, follows 32 accounts, and has published 1,014 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thenotoriousbig?
Many creators publish a business email or contact button in their public bio. Zaver Radar surfaces those public contact details — email, phone and WhatsApp — where a creator has shared them, across millions of Instagram creators, so you can reach out from your own inbox. Find creator contacts in Zaver Radar — free trial →
How much does @thenotoriousbig charge for a sponsored post?
@thenotoriousbig sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @thenotoriousbig's net worth?
There's no publicly confirmed net worth for @thenotoriousbig. Based on 1,894,773 followers in music, Zaver estimates brand-deal earning potential of roughly $10,000–$25,500 per sponsored post — a labelled estimate from audience size and creator-economy benchmarks, not a confirmed figure. Actual income depends on posting cadence, deal volume and other income sources. See the earning-potential estimate →
How old is @thenotoriousbig?
@thenotoriousbig's date of birth isn't publicly confirmed on their Instagram profile, so Zaver doesn't publish an age. What's public: The Notorious B.I.G. is a music creator based in United States with 1,894,773 followers.
Does @thenotoriousbig have fake followers?
Zaver's AI authenticity check scores @thenotoriousbig 90/100, based on multiple signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @thenotoriousbig?
@thenotoriousbig's 1.9M followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @thenotoriousbig's report on Zaver.
Which influencers are similar to @thenotoriousbig?
Zaver lists comparable music creators in United States in the "Influencers like @thenotoriousbig" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 124,111 vetted music creators with plain-English queries.
What is the follower count?
The Notorious B.I.G. has 1,894,773 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The collaboration pricing is in the premium tier, but exact costs can vary.
What is the content niche?
The primary niche is music, with secondary niches in entertainment and pop culture.
