Data updated: July 2026
Secret NYC ✓
@secret_nyc · Instagram · US · city-guides
About Secret NYC
Secret NYC is a lifestyle creator on Instagram, focusing on city guides and travel-related content. With a follower count of 2,346,810, Secret NYC provides informative and entertaining insights into urban experiences, particularly in New York City. The creator shares a variety of content formats, including reels, stories, and long-form videos, appealing to an audience interested in travel tips and vlogs. Some content may require brand review.
@secret_nyc's followers & following
@secret_nyc currently has 2,346,810 followers on Instagram and follows 1,668 accounts, a follower-to-following ratio of 1,406.96. That places the account in the mega tier of city-guides creators.
@secret_nyc's content
@secret_nyc has published 12,507 posts to date, working across reels, stories, static-posts, carousels, long-form-video. The account's content is classified under city-guides, travel, travel-tips, vlogs. Bio: “🗽Bringing the best insider tips, plans & inspo in NYC ✨Secret Club: @secretclubglobal 📚Secret Book Club: @secretbookclub__ 👀 Tiktok: Se…”
AI quality check on @secret_nyc
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@secret_nyc's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@secret_nyc's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience of Secret NYC exhibits a balanced gender skew, with male and female followers equally represented. The primary age group is 25-34, and the top geographic location is the United States, indicating a strong domestic following.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Secret NYC?
Brands in the travel, lifestyle, and urban exploration sectors would align well with Secret NYC's content. The creator's focus on insider tips and trendy urban experiences makes them a suitable partner for brands looking to engage with a young, urban audience.
Frequently asked questions
How many Instagram followers does @secret_nyc have?
As of July 2026, @secret_nyc has 2,346,810 followers (2.3M) on Instagram, follows 1,668 accounts, and has published 12,507 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @secret_nyc?
Verified contact details for @secret_nyc — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @secret_nyc's contact info — free trial →
How much does @secret_nyc charge for a sponsored post?
@secret_nyc sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @secret_nyc's net worth?
@secret_nyc's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 2.3M followers and a premium price tier in city-guides, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @secret_nyc have fake followers?
Zaver's AI authenticity check scores @secret_nyc 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @secret_nyc?
@secret_nyc's 2.3M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @secret_nyc's report on Zaver.
Which influencers are similar to @secret_nyc?
Zaver lists comparable city-guides creators in United States in the "Influencers like @secret_nyc" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 3,122 vetted city-guides creators with plain-English queries.
What is the follower count?
Secret NYC has 2,346,810 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Secret NYC is in the premium price tier, but pricing may vary based on specific collaborations.
What is the content niche?
Secret NYC primarily focuses on city guides, with secondary niches in travel, travel tips, and vlogs.
