Data updated: July 2026
New Zealand β
@purenewzealand Β· Instagram Β· NZ Β· travel
About New Zealand
Purenewzealand is the official Instagram account for Tourism New Zealand, showcasing the diverse beauty and adventure opportunities across the country. With a focus on travel, the account features a variety of content formats, including reels, long-form videos, carousels, and stories. The creator emphasizes aspirational and inspirational themes, aiming to engage a community of travel enthusiasts. Some content may require brand review.
@purenewzealand's followers & following
@purenewzealand currently has 1,255,319 followers on Instagram and follows 251 accounts, a follower-to-following ratio of 5,001.27. That places the account in the mega tier of travel creators.
@purenewzealand's content
@purenewzealand has published 2,052 posts to date, working across reels, long-form-video, carousels, stories. The account's content is classified under travel, adventure-travel, beach, city-guides. Bio: βKia ora, welcome to Tourism New Zealandβs official account. Tag @purenewzealand, #NZMustDo to be featured.β
AI quality check on @purenewzealand
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@purenewzealand's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@purenewzealand's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience skews evenly in gender, with a notable age concentration in the 25-34 range. The primary geographic focus is New Zealand, indicating a strong local engagement alongside potential international interest.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit New Zealand?
Brands in the travel, adventure, and lifestyle sectors would align well with purenewzealand's content. The creator's emphasis on aspirational travel experiences and community-driven storytelling makes them a suitable partner for brands looking to promote tourism and travel-related products.
Frequently asked questions
How many Instagram followers does @purenewzealand have?
As of July 2026, @purenewzealand has 1,255,319 followers (1.3M) on Instagram, follows 251 accounts, and has published 2,052 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @purenewzealand?
Verified contact details for @purenewzealand β including business email where available β are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @purenewzealand's contact info β free trial β
How much does @purenewzealand charge for a sponsored post?
@purenewzealand sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @purenewzealand's net worth?
@purenewzealand's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.3M followers and a elite price tier in travel, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @purenewzealand have fake followers?
Zaver's AI authenticity check scores @purenewzealand 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @purenewzealand?
@purenewzealand's 1.3M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @purenewzealand's report on Zaver.
Which influencers are similar to @purenewzealand?
Zaver lists comparable travel creators in New Zealand in the "Influencers like @purenewzealand" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 32,187 vetted travel creators with plain-English queries.
What is the follower count?
Purenewzealand has 1,255,319 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is elite, but pricing can vary based on specific campaign details.
What is the content niche?
The primary niche is travel, with secondary niches including adventure-travel, beach, and city-guides.
