Data updated: July 2026
Humans of New York β
@humansofny Β· Instagram Β· US Β· photography
About Humans of New York
Humans of New York, created by Brandon Stanton, is a prominent Instagram account focused on photography that tells the stories of individuals in New York City. With a follower count of 12,615,448, it operates in the mega follower bucket and has a media count of 5,863. The creator adopts a storytelling approach, often blending personal narratives with documentary-style photography. The content covers various themes, including community events, social causes, and literature, reflecting a commitment to authenticity and emotional engagement. Some content may require brand review.
@humansofny's followers & following
@humansofny currently has 12,615,448 followers on Instagram and follows 738 accounts, a follower-to-following ratio of 17,094.1. That places the account in the mega tier of photography creators.
@humansofny's content
@humansofny has published 5,863 posts to date, working across static-posts, long-form-video, carousels, stories. The account's content is classified under photography, community-events, social-cause, books. Bio: βNew York City, one story at a time. Created by Brandon Stanton Dear New York available wherever books are sold.β
AI quality check on @humansofny
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@humansofny's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@humansofny's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience is primarily located in the US, with a balanced gender skew. The predominant age demographic is 25-34, suggesting a young adult audience that is likely engaged with contemporary social issues and community narratives.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit Humans of New York?
Brands that align with social causes, community engagement, or the arts would fit well with Humans of New York. The creator's focus on storytelling and emotional resonance makes collaborations with organizations that promote social awareness or cultural initiatives particularly suitable.
Frequently asked questions
How many Instagram followers does @humansofny have?
As of July 2026, @humansofny has 12,615,448 followers (13M) on Instagram, follows 738 accounts, and has published 5,863 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @humansofny?
Verified contact details for @humansofny β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @humansofny's contact info β free trial β
How much does @humansofny charge for a sponsored post?
@humansofny sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @humansofny's net worth?
@humansofny's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 13M followers and a elite price tier in photography, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @humansofny have fake followers?
Zaver's AI authenticity check scores @humansofny 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @humansofny?
@humansofny's 13M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @humansofny's report on Zaver.
Which influencers are similar to @humansofny?
Zaver lists comparable photography creators in United States in the "Influencers like @humansofny" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 40,905 vetted photography creators with plain-English queries.
What is the follower count?
Humans of New York has 12,615,448 followers.
What is the engagement rate?
Engagement rate data is not available.
What is the collaboration pricing?
Collaboration pricing falls within the elite tier, but specific rates may vary.
What is the content niche?
The primary niche is photography, with secondary focuses on community events, social causes, and books.
