Data updated: July 2026
FORMULA 1® ✓
@f1 · Instagram · UK · sports
About FORMULA 1®
FORMULA 1® is a prominent Instagram creator with a focus on sports, particularly motorsports. With a follower count of 43,010,665, the creator operates within the mega follower bucket, showcasing a diverse range of content related to cars and automotive themes. The creator engages audiences through various formats, including reels, long-form videos, stories, and static posts. The content often carries a promotional and entertaining tone, appealing to fans of the sport. Some content may require brand review.
@f1's followers & following
@f1 currently has 43,010,665 followers on Instagram and follows 110 accounts, a follower-to-following ratio of 391,006.05. That places the account in the mega tier of sports creators.
@f1's content
@f1 has published 33,112 posts to date, working across reels, long-form-video, stories, static-posts. The account's content is classified under sports, cars, automotive. Bio: “In 2026 It's All To Drive For 🤩 UP NEXT: 🇦🇹 Austria! June 26-28”
AI quality check on @f1
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@f1's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@f1's audience
Audience snapshot
60% male · 40% female
Core age group25-34
The audience primarily skews male at 60%, with a significant concentration in the 25-34 age range. The top geographic location for followers is the United Kingdom, indicating a strong local fan base.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate → free trialWhich brands fit FORMULA 1®?
Brands in the automotive and sports sectors align well with FORMULA 1® due to the creator's focus on cars and motorsports. Collaborations could leverage the creator's extensive reach and engagement with a passionate audience interested in high-performance vehicles and racing culture.
Frequently asked questions
How many Instagram followers does @f1 have?
As of July 2026, @f1 has 43,010,665 followers (43M) on Instagram, follows 110 accounts, and has published 33,112 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @f1?
Verified contact details for @f1 — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @f1's contact info — free trial →
How much does @f1 charge for a sponsored post?
@f1 sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @f1's net worth?
@f1's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 43M followers and a elite price tier in sports, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @f1 have fake followers?
Zaver's AI authenticity check scores @f1 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @f1?
@f1's 43M followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @f1's report on Zaver.
Which influencers are similar to @f1?
Zaver lists comparable sports creators in United Kingdom in the "Influencers like @f1" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 42,421 vetted sports creators with plain-English queries.
What is the follower count?
The creator has 43,010,665 followers.
What is the engagement rate?
The engagement rate data is not available.
What is the collaboration pricing?
The estimated price tier for collaborations is elite.
What is the content niche?
The primary niche is sports, with secondary niches in cars and automotive.
