Data updated: July 2026

Booking.com β
@bookingcom Β· Instagram Β· NL Β· travel
About Booking.com
Booking.com is a lifestyle creator on Instagram, focusing primarily on travel, with additional content in travel tips and luxury travel. With a follower count of 5,639,902, they are categorized as a mega influencer. Their content includes a variety of formats such as reels, static posts, carousels, and stories. The creator's biography emphasizes their mission to make travel accessible to everyone. The content is characterized by an aspirational and informative tone, appealing to a broad audience interested in exploring the world.
@bookingcom's followers & following
@bookingcom currently has 5,639,902 followers on Instagram and follows 190 accounts, a follower-to-following ratio of 29,683.69. That places the account in the mega tier of travel creators.
@bookingcom's content
@bookingcom has published 1,898 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under travel, travel-tips, luxury-travel. Bio: βMaking it easier for everyone to experience the π by βοΈπποΈβ
AI quality check on @bookingcom
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@bookingcom's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@bookingcom's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience of Booking.com exhibits a balanced gender skew, with 50% male followers. The primary age demographic is 25-34, indicating a focus on young adults. The top geographic location for their audience is the Netherlands, suggesting a strong local engagement.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit Booking.com?
Brands in the travel and hospitality sectors would align well with Booking.com due to their focus on travel-related content. The creator's expertise in travel tips and luxury travel can enhance brand messaging, making them an effective partner for campaigns targeting travel enthusiasts.
Frequently asked questions
How many Instagram followers does @bookingcom have?
As of July 2026, @bookingcom has 5,639,902 followers (5.6M) on Instagram, follows 190 accounts, and has published 1,898 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @bookingcom?
Verified contact details for @bookingcom β including business email where available β are held in Zaver, alongside contacts for millions of other Instagram creators. Zaver users can unlock them instantly and reach out from your own inbox. Unlock @bookingcom's contact info β free trial β
How much does @bookingcom charge for a sponsored post?
@bookingcom sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @bookingcom's net worth?
@bookingcom's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 5.6M followers and a elite price tier in travel, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @bookingcom have fake followers?
Zaver's AI authenticity check scores @bookingcom 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @bookingcom?
@bookingcom's 5.6M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @bookingcom's report on Zaver.
Which influencers are similar to @bookingcom?
Zaver lists comparable travel creators in Netherlands in the "Influencers like @bookingcom" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 32,187 vetted travel creators with plain-English queries.
What is the follower count?
Booking.com has 5,639,902 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is elite.
What is the content niche?
The primary niche is travel, with secondary niches in travel tips and luxury travel.
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