Data updated: July 2026

Barstool Sports βœ“

@barstoolsports Β· Instagram Β· US Β· entertainment

Followers
17M
Following
279
Posts
6.5K

About Barstool Sports

Barstool Sports is a prominent Instagram creator known for its engaging content in the entertainment niche, with a strong focus on sports, comedy, and memes. With a follower count of 17,185,487, this mega influencer produces a diverse range of content formats including reels, long-form videos, stories, static posts, and live-streams. The creator's tone is characterized as entertaining, humorous, and opinionated, appealing to a wide audience. Some content may require brand review.

@barstoolsports's followers & following

17M

@barstoolsports currently has 17,185,487 followers on Instagram and follows 279 accounts, a follower-to-following ratio of 61,596.73. That places the account in the mega tier of entertainment creators.

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@barstoolsports's content

6.5K

@barstoolsports has published 6,494 posts to date, working across reels, long-form-video, stories, static-posts, live-streams. The account's content is classified under entertainment, sports, comedy, memes. Bio: β€œViva La Stool”

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AI quality check on @barstoolsports

90/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. One area may require brand review before signing β€” details are available in the full report.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
Run this check on any creator β€” free β†’

@barstoolsports's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@barstoolsports's audience

Audience snapshot

70% male Β· 30% female

Core age group25-34

The audience skews predominantly male at 70%, with a primary age range of 25-34 years. The top geographic location for followers is the United States, indicating a strong domestic presence.

Collaboration pricing

Price tierElite

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Which brands fit Barstool Sports?

Brands in the entertainment, sports, and lifestyle sectors may find a good fit with Barstool Sports. The creator's humorous and opinionated style aligns well with brands looking to engage a young, male demographic seeking edgy and entertaining content.

Frequently asked questions

How many Instagram followers does @barstoolsports have?

As of July 2026, @barstoolsports has 17,185,487 followers (17M) on Instagram, follows 279 accounts, and has published 6,494 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @barstoolsports?

Verified contact details for @barstoolsports β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @barstoolsports's contact info β€” free trial β†’

How much does @barstoolsports charge for a sponsored post?

@barstoolsports sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @barstoolsports's net worth?

@barstoolsports's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 17M followers and a elite price tier in entertainment, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @barstoolsports have fake followers?

Zaver's AI authenticity check scores @barstoolsports 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @barstoolsports?

@barstoolsports's 17M followers skew 70% male / 30% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @barstoolsports's report on Zaver.

Which influencers are similar to @barstoolsports?

Zaver lists comparable entertainment creators in United States in the "Influencers like @barstoolsports" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 61,892 vetted entertainment creators with plain-English queries.

What is the follower count?

Barstool Sports has 17,185,487 followers.

What is the engagement rate?

The engagement rate data is not available.

What is the collaboration pricing?

Collaboration pricing falls within the elite tier, but specific rates may vary.

What is the content niche?

The primary niche is entertainment, with secondary focuses on sports, comedy, and memes.