Data updated: July 2026
Will Paterson ✓
@willpat · Instagram · UK · design
About Will Paterson
@willpat's engagement rate
As of July 2026, @willpat's engagement rate is 7.15%, compared with an average of 2.44% across 5,122 vetted design creators — rated "Excellent" for the niche. Engagement rate measures how actively followers interact with content relative to audience size.
@willpat's followers & following
@willpat currently has 232,573 followers on Instagram and follows 1,747 accounts, a follower-to-following ratio of 133.13. That places the account in the mid tier of design creators.
@willpat's content
@willpat has published 2,448 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under design, entrepreneurship, art. Bio: “Brand Identity Designer, Author, YouTuber. A nobody telling the world of somebody. Event Enquires & Commissions: info@willpaterson.space”
AI quality check on @willpat
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@willpat's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@willpat's audience
Audience snapshot
50% male · 50% female
Core age group25-34
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Will Paterson?
Frequently asked questions
How many Instagram followers does @willpat have?
As of July 2026, @willpat has 232,573 followers (233K) on Instagram, follows 1,747 accounts, and has published 2,448 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @willpat?
Verified contact details for @willpat — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @willpat's contact info — free trial →
How much does @willpat charge for a sponsored post?
@willpat sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @willpat's net worth?
@willpat's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 233K followers and a standard price tier in design, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Is @willpat's engagement rate good?
@willpat's engagement rate is 7.15%, against an average of 2.44% across 5,122 vetted design creators — rated "Excellent" for the niche by Zaver.
Does @willpat have fake followers?
Zaver's AI authenticity check scores @willpat 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @willpat?
@willpat's 233K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @willpat's report on Zaver.
Which influencers are similar to @willpat?
Zaver lists comparable design creators in United Kingdom in the "Influencers like @willpat" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 5,122 vetted design creators with plain-English queries.
