Data updated: July 2026
The xx ✓
@thexx · Instagram · UK · music
The xx has 939,741 Instagram followers as of July 2026. Estimated brand-deal earning potential is $7,500–$19,000 per sponsored post (a labelled estimate, not a confirmed figure).
- Followers
- 939,741 (940K)
- Est. earnings / post
- $7,500–$19,000 (estimate)
- Niche
- music
- Based in
- United Kingdom
- As of
- July 2026
About The xx
The xx is a UK-based musician known for their contributions to the music and entertainment niches. With a follower count of 939,741, they fall into the macro influencer category. The creator engages audiences through various content formats, including reels, static posts, stories, and long-form videos. Their content is characterized by a minimalist, sophisticated, and aesthetic vibe, often employing entertaining storytelling techniques. Some content may require brand review.
@thexx's followers & following
@thexx currently has 939,741 followers on Instagram and follows 4 accounts, a follower-to-following ratio of 234,935.25. That places the account in the macro tier of music creators.
@thexx's content
@thexx has published 1,131 posts to date, working across reels, static-posts, stories, long-form-video. The account's content is classified under music, entertainment. Bio: “@romyromyromy, @oliversim, @jamie___xx 💙”
AI quality check on @thexx
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thexx's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thexx's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience consists of a balanced gender distribution, with a notable skew towards the 25-34 age range. The primary geographic location of the audience is the United Kingdom, indicating a strong local following.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit The xx?
Brands in the music and entertainment sectors may find a suitable partnership with The xx, given their established presence and engagement with audiences interested in these themes. Their sophisticated aesthetic and storytelling tone can enhance brand narratives effectively.
Frequently asked questions
Who is The xx?
The xx (@thexx) is a music creator on Instagram based in United Kingdom with 939,741 followers. Full stats, audience data and collaboration pricing are below.
How many Instagram followers does @thexx have?
As of July 2026, @thexx has 939,741 followers (940K) on Instagram, follows 4 accounts, and has published 1,131 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thexx?
Many creators publish a business email or contact button in their public bio. Zaver Radar surfaces those public contact details — email, phone and WhatsApp — where a creator has shared them, across millions of Instagram creators, so you can reach out from your own inbox. Find creator contacts in Zaver Radar — free trial →
How much does @thexx charge for a sponsored post?
@thexx sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @thexx's net worth?
There's no publicly confirmed net worth for @thexx. Based on 939,741 followers in music, Zaver estimates brand-deal earning potential of roughly $7,500–$19,000 per sponsored post — a labelled estimate from audience size and creator-economy benchmarks, not a confirmed figure. Actual income depends on posting cadence, deal volume and other income sources. See the earning-potential estimate →
How old is @thexx?
@thexx's date of birth isn't publicly confirmed on their Instagram profile, so Zaver doesn't publish an age. What's public: The xx is a music creator based in United Kingdom with 939,741 followers.
Does @thexx have fake followers?
Zaver's AI authenticity check scores @thexx 98/100, based on multiple signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @thexx?
@thexx's 940K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @thexx's report on Zaver.
Which influencers are similar to @thexx?
Zaver lists comparable music creators in United Kingdom in the "Influencers like @thexx" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 124,111 vetted music creators with plain-English queries.
What is the follower count?
The xx has 939,741 followers.
What is the engagement rate?
The engagement rate is not provided.
What is the collaboration pricing?
The estimated price tier is premium, but actual pricing may vary.
What is the content niche?
The primary niche is music, with a secondary niche in entertainment.
