Data updated: July 2026
Abel β
@theweeknd Β· Instagram Β· US Β· music
About Abel
Abel, known as The Weeknd, is a prominent musician and entertainer on Instagram, boasting a follower count of 77,443,599. He primarily focuses on music, while also engaging with audiences through entertainment and pop culture content. With a high authenticity score of 0.99 and a content quality score of 0.95, his posts often reflect a glamorous and trendy aesthetic. Some content may require brand review.
@theweeknd's followers & following
@theweeknd currently has 77,443,599 followers on Instagram and follows 1 accounts, a follower-to-following ratio of 77,443,599. That places the account in the mega tier of music creators.
@theweeknd's content
@theweeknd has published 7 posts to date, working across reels, static-posts, stories, long-form-video. The account's content is classified under music, entertainment, pop-culture.
AI quality check on @theweeknd
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@theweeknd's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@theweeknd's audience
Audience snapshot
55% male Β· 45% female
Core age group18-24
The audience skews slightly male at 55%, with a significant portion aged 18-24. The top geographic location is the United States, indicating a concentrated and engaged follower base that aligns with contemporary music and entertainment trends.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit Abel?
Brands in the music, entertainment, and fashion sectors would align well with The Weeknd due to his established presence in these niches. His content style and high engagement levels suggest potential for effective promotional collaborations that resonate with a youthful audience.
Frequently asked questions
How many Instagram followers does @theweeknd have?
As of July 2026, @theweeknd has 77,443,599 followers (77M) on Instagram, follows 1 accounts, and has published 7 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @theweeknd?
Verified contact details for @theweeknd β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @theweeknd's contact info β free trial β
How much does @theweeknd charge for a sponsored post?
@theweeknd sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @theweeknd's net worth?
@theweeknd's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 77M followers and a elite price tier in music, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @theweeknd have fake followers?
Zaver's AI authenticity check scores @theweeknd 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @theweeknd?
@theweeknd's 77M followers skew 55% male / 45% female, core age group 18-24. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @theweeknd's report on Zaver.
Which influencers are similar to @theweeknd?
Zaver lists comparable music creators in United States in the "Influencers like @theweeknd" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 124,111 vetted music creators with plain-English queries.
What is the follower count?
The creator has 77,443,599 followers.
What is the engagement rate?
The engagement rate data is not available.
What is the collaboration pricing?
The estimated price tier for collaborations is elite.
What is the content niche?
The primary niche is music, with secondary niches in entertainment and pop culture.
