Data updated: July 2026
SMILEY ✓
@smiley · Instagram · UK · streetwear
SMILEY has 401,917 Instagram followers as of July 2026. Estimated brand-deal earning potential is $3,200–$8,000 per sponsored post (a labelled estimate, not a confirmed figure).
- Followers
- 401,917 (402K)
- Est. earnings / post
- $3,200–$8,000 (estimate)
- Niche
- streetwear
- Based in
- United Kingdom
- As of
- July 2026
About SMILEY
SMILEY is a lifestyle creator on Instagram, known for engaging content primarily focused on streetwear and fashion. With a follower count of 401,917, SMILEY operates within the mid follower bucket, showcasing a diverse range of posts including static images, reels, carousels, and stories. The creator's playful and nostalgic vibe resonates with a youthful audience, primarily aged 18-24, and predominantly located in the UK. Some content may require brand review.
@smiley's followers & following
@smiley currently has 401,917 followers on Instagram and follows 419 accounts, a follower-to-following ratio of 959.23. That places the account in the mid tier of streetwear creators.
@smiley's content
@smiley has published 1,311 posts to date, working across static-posts, reels, carousels, stories. The account's content is classified under streetwear, fashion. Bio: “The Original Smiley Brand.”
AI quality check on @smiley
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@smiley's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@smiley's audience
Audience snapshot
50% male · 50% female
Core age group18-24
The audience skews evenly male at 50%, with a primary age group of 18-24. The top geographic location for followers is the UK, indicating a concentrated regional interest in the creator's content.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit SMILEY?
Brands in the streetwear and fashion sectors would align well with SMILEY's content style and audience interests. The creator's playful and entertaining tone can effectively promote products that resonate with a youthful demographic.
Frequently asked questions
Who is SMILEY?
SMILEY (@smiley) is a streetwear creator on Instagram based in United Kingdom with 401,917 followers. Full stats, audience data and collaboration pricing are below.
How many Instagram followers does @smiley have?
As of July 2026, @smiley has 401,917 followers (402K) on Instagram, follows 419 accounts, and has published 1,311 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @smiley?
Many creators publish a business email or contact button in their public bio. Zaver Radar surfaces those public contact details — email, phone and WhatsApp — where a creator has shared them, across millions of Instagram creators, so you can reach out from your own inbox. Find creator contacts in Zaver Radar — free trial →
How much does @smiley charge for a sponsored post?
@smiley sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @smiley's net worth?
There's no publicly confirmed net worth for @smiley. Based on 401,917 followers in streetwear, Zaver estimates brand-deal earning potential of roughly $3,200–$8,000 per sponsored post — a labelled estimate from audience size and creator-economy benchmarks, not a confirmed figure. Actual income depends on posting cadence, deal volume and other income sources. See the earning-potential estimate →
How old is @smiley?
@smiley's date of birth isn't publicly confirmed on their Instagram profile, so Zaver doesn't publish an age. What's public: SMILEY is a streetwear creator based in United Kingdom with 401,917 followers.
Does @smiley have fake followers?
Zaver's AI authenticity check scores @smiley 98/100, based on multiple signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @smiley?
@smiley's 402K followers skew 50% male / 50% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @smiley's report on Zaver.
Which influencers are similar to @smiley?
Zaver lists comparable streetwear creators in United Kingdom in the "Influencers like @smiley" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 5,827 vetted streetwear creators with plain-English queries.
What is the follower count?
SMILEY has 401,917 followers.
What is the engagement rate?
The engagement rate is not provided.
What is the collaboration pricing?
SMILEY is estimated to be in the standard price tier.
What is the content niche?
The primary niche is streetwear, with a secondary focus on fashion.
