Data updated: July 2026
PlayStation ✓
@playstation · Instagram · US · gaming
About PlayStation
PlayStation is a prominent entertainer on Instagram, recognized for its engaging content related to gaming and esports. With a substantial following of 32,258,527, it serves as the official Instagram account for PlayStation, providing the latest news and updates. The account features a diverse range of content formats, including reels, static posts, carousels, stories, long-form videos, and live streams, appealing to a wide audience interested in gaming culture. Some content may require brand review.
@playstation's followers & following
@playstation currently has 32,258,527 followers on Instagram and follows 98 accounts, a follower-to-following ratio of 329,168.64. That places the account in the mega tier of gaming creators.
@playstation's content
@playstation has published 3,777 posts to date, working across reels, static-posts, carousels, stories, long-form-video, live-streams. The account's content is classified under gaming, esports. Bio: “PlayStation's official Instagram! Get the latest PlayStation news ⬇️”
AI quality check on @playstation
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@playstation's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@playstation's audience
Audience snapshot
60% male · 40% female
Core age group18-24
The audience is predominantly male, with a significant skew towards the 18-24 age group. The top geographic locations include the US, India, and Brazil, indicating a diverse and engaged follower base.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate → free trialWhich brands fit PlayStation?
Brands in the gaming and esports sectors would find a natural fit with PlayStation due to its established presence and authority in these niches. Collaborations can leverage the creator's vast reach and engagement to target a young, tech-savvy audience.
Frequently asked questions
How many Instagram followers does @playstation have?
As of July 2026, @playstation has 32,258,527 followers (32M) on Instagram, follows 98 accounts, and has published 3,777 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @playstation?
Verified contact details for @playstation — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @playstation's contact info — free trial →
How much does @playstation charge for a sponsored post?
@playstation sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @playstation's net worth?
@playstation's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 32M followers and a elite price tier in gaming, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @playstation have fake followers?
Zaver's AI authenticity check scores @playstation 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @playstation?
@playstation's 32M followers skew 60% male / 40% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @playstation's report on Zaver.
Which influencers are similar to @playstation?
Zaver lists comparable gaming creators in United States in the "Influencers like @playstation" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 5,679 vetted gaming creators with plain-English queries.
What is the follower count?
PlayStation has a follower count of 32,258,527.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Pricing varies and Zaver estimates it to be in the elite tier.
What is the content niche?
PlayStation primarily focuses on gaming, with a secondary niche in esports.
