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Data updated: July 2026

バースデイオフィシャル ✓

@grbirthday · Instagram · JP · baby-care

Followers
1.1M
Following
6
Posts
5.4K

About バースデイオフィシャル

バースデイオフィシャル is a lifestyle creator on Instagram with a focus on baby-care, kids-fashion, parenting, and family content. With a follower count of 1,086,726, they produce a variety of content formats including reels, static posts, carousels, and stories. The creator aims to support parents across Japan, providing informative and promotional content that resonates with their audience. Some content may require brand review.

@grbirthday's followers & following

1.1M

@grbirthday currently has 1,086,726 followers on Instagram and follows 6 accounts, a follower-to-following ratio of 181,121. That places the account in the mega tier of baby-care creators.

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@grbirthday's content

5.4K

@grbirthday has published 5,413 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under baby-care, kids-fashion, parenting, family. Bio: “しまむらグループが展開する、ベビー・子供用品の専門店【バースデイ】実用衣料からトレンド商品、雑貨を取り扱っています。全国の子育てママ・パパを、応援していきます！ ※コメント・DMのご返信はしておりません。 ※商品のご質問に関してはお近くの店舗にまでお問い合わせ下さい。”

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AI quality check on @grbirthday

95/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@grbirthday's rankings on Zaver

7thin baby-careof 592 vetted creatorsSee full ranking →225thin Japanof 11,334 vetted creatorsSee full ranking →

Based on follower count among creators that passed Zaver's indexing quality bar.

@grbirthday's audience

Audience snapshot

35% male · 65% female

Core age group25-34

The audience primarily consists of individuals aged 25-34, with a slight male skew of 0.35. The top geographic location is Japan, indicating a strong local following that aligns with the creator's focus on family and parenting.

Collaboration pricing

Price tierstandard

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Which brands fit バースデイオフィシャル?

Brands in the baby-care, kids-fashion, and parenting sectors would align well with バースデイオフィシャル's content. The creator's family-friendly and supportive tone makes them suitable for collaborations that emphasize community and inclusivity.

Frequently asked questions

How many Instagram followers does @grbirthday have?

As of July 2026, @grbirthday has 1,086,726 followers (1.1M) on Instagram, follows 6 accounts, and has published 5,413 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @grbirthday?

Verified contact details for @grbirthday — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @grbirthday's contact info — free trial →

How much does @grbirthday charge for a sponsored post?

@grbirthday sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →

What is @grbirthday's net worth?

@grbirthday's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.1M followers and a standard price tier in baby-care, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →

Does @grbirthday have fake followers?

Zaver's AI authenticity check scores @grbirthday 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →

Who follows @grbirthday?

@grbirthday's 1.1M followers skew 35% male / 65% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @grbirthday's report on Zaver.

Which influencers are similar to @grbirthday?

Zaver lists comparable baby-care creators in Japan in the "Influencers like @grbirthday" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 592 vetted baby-care creators with plain-English queries.

What is the follower count?

The creator has 1,086,726 followers.

What is the engagement rate?

The engagement rate data is not available.

What is the collaboration pricing?

The estimated price tier for collaborations is standard, but pricing can vary.

What is the content niche?

The primary niche is baby-care, with secondary niches including kids-fashion, parenting, and family.