Data updated: July 2026
The Dirt Company ✓
@thedirtcompany · Instagram · AU · sustainability
About The Dirt Company
The Dirt Company is an Australian entrepreneur specializing in sustainability-focused content on Instagram. With a follower count of 75,419, this lifestyle creator emphasizes eco-friendly practices through informative and authentic posts. Their content includes static posts, carousels, reels, and stories, all aimed at promoting sustainable laundry solutions. The Dirt Company's biography highlights their commitment to Australian-made products and encourages followers to join the refill revolution. Some content may require brand review.
@thedirtcompany's followers & following
@thedirtcompany currently has 75,419 followers on Instagram and follows 1,255 accounts, a follower-to-following ratio of 60.09. That places the account in the micro tier of sustainability creators.
@thedirtcompany's content
@thedirtcompany has published 1,259 posts to date, working across static-posts, carousels, reels, stories. The account's content is classified under sustainability, deals-offers. Bio: “✨ Sustainable laundry by design. ✨ Pure, powerful & Australian Made. ✨ Join the refill revolution. ✨ Free shipping over $20”
AI quality check on @thedirtcompany
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thedirtcompany's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thedirtcompany's audience
Audience snapshot
30% male · 70% female
Core age group25-34
The audience primarily consists of individuals aged 25-34, with a slight male skew of 30%. The top geographic location for followers is Australia, indicating a localized engagement with sustainability topics.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit The Dirt Company?
Brands that align with sustainability and eco-friendly practices would fit well with The Dirt Company. Their focus on educational and promotional content makes them suitable for partnerships that emphasize environmentally conscious products and initiatives.
Frequently asked questions
How many Instagram followers does @thedirtcompany have?
As of July 2026, @thedirtcompany has 75,419 followers (75K) on Instagram, follows 1,255 accounts, and has published 1,259 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thedirtcompany?
Verified contact details for @thedirtcompany — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thedirtcompany's contact info — free trial →
How much does @thedirtcompany charge for a sponsored post?
@thedirtcompany sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @thedirtcompany's net worth?
@thedirtcompany's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 75K followers and a standard price tier in sustainability, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @thedirtcompany have fake followers?
Zaver's AI authenticity check scores @thedirtcompany 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @thedirtcompany?
@thedirtcompany's 75K followers skew 30% male / 70% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @thedirtcompany's report on Zaver.
Which influencers are similar to @thedirtcompany?
Zaver lists comparable sustainability creators in Australia in the "Influencers like @thedirtcompany" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 1,990 vetted sustainability creators with plain-English queries.
What is the follower count?
The Dirt Company has 75,419 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is standard.
What is the content niche?
The primary niche is sustainability, with a secondary focus on deals and offers.
