Data updated: July 2026

MALUMA β
@maluma Β· Instagram Β· CO Β· music
About MALUMA
MALUMA is a prominent musician and entertainer from Colombia, known for his significant influence in the music and entertainment sectors. With a follower count of 63,214,274, he operates within the mega influencer category on Instagram. His content primarily focuses on music, complemented by themes of entertainment and pop culture. MALUMA's engaging style is characterized by cinematic storytelling and promotional elements, resonating with a wide audience. Some content may require brand review.
@maluma's followers & following
@maluma currently has 63,214,274 followers on Instagram and follows 276 accounts, a follower-to-following ratio of 229,037.22. That places the account in the mega tier of music creators.
@maluma's content
@maluma has published 467 posts to date, working across reels, long-form-video, stories, static-posts. The account's content is classified under music, entertainment, music. Bio: βLOCO X VOLVER π¨π΄πΏβ
AI quality check on @maluma
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@maluma's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@maluma's audience
Audience snapshot
50% male Β· 50% female
Core age group18-24
The audience for MALUMA skews evenly in gender, with a notable concentration in the 18-24 age range. His top geographic audience is primarily located in Colombia, indicating a strong local fan base.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit MALUMA?
Brands in the music, entertainment, and lifestyle sectors may find a suitable collaboration with MALUMA due to his established presence and appeal within these niches. His glamorous and aspirational vibe aligns well with luxury brands seeking to connect with a youthful audience.
Frequently asked questions
How many Instagram followers does @maluma have?
As of July 2026, @maluma has 63,214,274 followers (63M) on Instagram, follows 276 accounts, and has published 467 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @maluma?
Verified contact details for @maluma β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @maluma's contact info β free trial β
How much does @maluma charge for a sponsored post?
@maluma sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @maluma's net worth?
@maluma's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 63M followers and a elite price tier in music, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @maluma have fake followers?
Zaver's AI authenticity check scores @maluma 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @maluma?
@maluma's 63M followers skew 50% male / 50% female, core age group 18-24. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @maluma's report on Zaver.
Which influencers are similar to @maluma?
Zaver lists comparable music creators in Colombia in the "Influencers like @maluma" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 124,111 vetted music creators with plain-English queries.
What is MALUMA's follower count?
MALUMA has a follower count of 63,214,274.
What is MALUMA's engagement rate?
The engagement rate for MALUMA is not available.
What is the estimated collaboration pricing for MALUMA?
MALUMA falls within the elite price tier for collaborations.
What is MALUMA's content niche?
MALUMA primarily focuses on music, with secondary niches in entertainment.
Influencers like @maluma
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
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