Data updated: July 2026

Matt Lars | Makeup Artist | Content Creator β
@matt_lars Β· Instagram Β· US Β· makeup
About Matt Lars | Makeup Artist | Content Creator
Matt Lars is a makeup artist and content creator based in the United States, specializing in the beauty niche. With a follower count of 26,032, he falls within the micro influencer category. His content primarily focuses on makeup, skincare, and beauty tips, showcasing his expertise through various formats including reels, stories, and static posts. Matt's biography reflects his passion for skin, glam, and reinvention, emphasizing his approach to beauty. Some content may require brand review.
@matt_lars's followers & following
@matt_lars currently has 26,032 followers on Instagram and follows 1,357 accounts, a follower-to-following ratio of 19.18. That places the account in the micro tier of makeup creators.
@matt_lars's content
@matt_lars has published 1,502 posts to date, working across reels, stories, static-posts, carousels. The account's content is classified under makeup, skincare, beauty-tips. Bio: βMakeup artist | Beauty creator Obsessed with skin, glam & reinvention Latinoπ²π½ @posh.beauty.co π DM to collab or create magicβ
AI quality check on @matt_lars
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@matt_lars's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@matt_lars's audience
Audience snapshot
15% male Β· 85% female
Core age group18-24
Matt's audience skews slightly male at 15%, with a primary age range of 18-24. The top geographic location of his followers is the United States, indicating a concentrated engagement within this demographic.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Matt Lars | Makeup Artist | Content Creator?
Brands in the beauty, skincare, and makeup sectors would align well with Matt Lars due to his expertise and content focus. His authentic approach and high-quality content make him a suitable partner for brands looking to connect with a youthful audience interested in beauty trends.
Frequently asked questions
How many Instagram followers does @matt_lars have?
As of July 2026, @matt_lars has 26,032 followers (26K) on Instagram, follows 1,357 accounts, and has published 1,502 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @matt_lars?
Verified contact details for @matt_lars β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @matt_lars's contact info β free trial β
How much does @matt_lars charge for a sponsored post?
@matt_lars sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @matt_lars's net worth?
@matt_lars's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 26K followers and a standard price tier in makeup, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @matt_lars have fake followers?
Zaver's AI authenticity check scores @matt_lars 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @matt_lars?
@matt_lars's 26K followers skew 15% male / 85% female, core age group 18-24. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @matt_lars's report on Zaver.
Which influencers are similar to @matt_lars?
Zaver lists comparable makeup creators in United States in the "Influencers like @matt_lars" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 18,457 vetted makeup creators with plain-English queries.
What is the follower count?
Matt Lars has 26,032 followers.
What is the engagement rate?
The engagement rate for Matt Lars is not provided.
What is the collaboration pricing?
Matt Lars is estimated to be in the standard price tier for collaborations.
What is the content niche?
Matt Lars primarily focuses on makeup, with secondary niches in skincare and beauty tips.
Influencers like @matt_lars
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
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