Data updated: July 2026

Matt Laidlaw

@matt_laidlaw Β· Instagram Β· US Β· automotive

Followers
33K
Following
863
Posts
1.2K

About Matt Laidlaw

Matt Laidlaw is an entrepreneur and entertainer known for his engaging content in the automotive niche. With a follower count of 32,720, he creates a variety of media, including long-form videos, reels, and stories. His content often reflects an authentic and professional vibe, appealing to audiences through entertaining storytelling. He is also recognized as a YouTube content creator and a podcast host, further expanding his reach within the automotive community. Some content may require brand review.

@matt_laidlaw's followers & following

33K

@matt_laidlaw currently has 32,720 followers on Instagram and follows 863 accounts, a follower-to-following ratio of 37.91. That places the account in the micro tier of automotive creators.

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@matt_laidlaw's content

1.2K

@matt_laidlaw has published 1,206 posts to date, working across long-form-video, reels, stories. The account's content is classified under automotive, events, vlogs. Bio: β€œβš‘οΈLaidlaw's Harley-Davidson⚑️ πŸŽ₯ YouTube Content Creator 🎞 πŸ‘‘Battle of the Kings World ChampionπŸ‡ΊπŸ‡Έ πŸŽ™ Podcast Host: Laidlaw’s H-D πŸ”‰β€

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AI quality check on @matt_laidlaw

95/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@matt_laidlaw's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@matt_laidlaw's audience

Audience snapshot

80% male Β· 20% female

Core age group25-34

Matt's audience skews predominantly male at 80% and primarily falls within the 25-34 age range. The top geographic location for his followers is the United States, indicating a focused domestic audience that is likely engaged with automotive content.

Collaboration pricing

Price tierstandard

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Which brands fit Matt Laidlaw?

Brands in the automotive sector, as well as those related to events and lifestyle, would align well with Matt's content. His authentic approach and established presence in the automotive community make him a suitable partner for brands looking to connect with a passionate audience.

Frequently asked questions

How many Instagram followers does @matt_laidlaw have?

As of July 2026, @matt_laidlaw has 32,720 followers (33K) on Instagram, follows 863 accounts, and has published 1,206 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @matt_laidlaw?

Verified contact details for @matt_laidlaw β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @matt_laidlaw's contact info β€” free trial β†’

How much does @matt_laidlaw charge for a sponsored post?

@matt_laidlaw sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @matt_laidlaw's net worth?

@matt_laidlaw's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 33K followers and a standard price tier in automotive, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @matt_laidlaw have fake followers?

Zaver's AI authenticity check scores @matt_laidlaw 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @matt_laidlaw?

@matt_laidlaw's 33K followers skew 80% male / 20% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @matt_laidlaw's report on Zaver.

Which influencers are similar to @matt_laidlaw?

Zaver lists comparable automotive creators in United States in the "Influencers like @matt_laidlaw" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 11,601 vetted automotive creators with plain-English queries.

What is the follower count?

Matt Laidlaw has a follower count of 32,720.

What is the engagement rate?

The engagement rate for Matt Laidlaw is not available.

What is the collaboration pricing?

Matt's estimated price tier is standard, but pricing can vary based on specific collaboration details.

What is the content niche?

Matt primarily focuses on the automotive niche, with secondary niches in events and vlogs.