Data updated: July 2026

Sheila Robertson-Ybarra

@makeupbysheila · Instagram · US · makeup

Followers
28K
Following
7.6K
Posts
4.4K

About Sheila Robertson-Ybarra

Sheila Robertson-Ybarra, known as makeupbysheila, is a professional makeup artist with a focus on beauty and pageantry. Based in the US, she has built a following of 28,069 on Instagram, where she shares her expertise in makeup, skincare, and bridal looks. With a content library of 4,352 media pieces, her approach is educational and tutorial-based, appealing to those seeking guidance in cosmetics. Some content may require brand review.

@makeupbysheila's followers & following

28K

@makeupbysheila currently has 28,069 followers on Instagram and follows 7,626 accounts, a follower-to-following ratio of 3.68. That places the account in the micro tier of makeup creators.

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@makeupbysheila's content

4.4K

@makeupbysheila has published 4,352 posts to date, working across reels, carousels, static-posts, stories, long-form-video. The account's content is classified under makeup, skincare, bridal, wedding. Bio: “Houston Based Celebrity Hair & MU Artist 30 Years in Beauty & Pageantry Brides•Miss USA•Makeup Education Professional Cosmetics & Skincare �…”

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AI quality check on @makeupbysheila

98/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@makeupbysheila's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@makeupbysheila's audience

Audience snapshot

15% male · 85% female

Core age group25-34

The audience skews slightly female, with a notable concentration in the 25-34 age range. The primary geographic location of her followers is the United States, indicating a targeted, engaged audience interested in makeup and related topics.

Collaboration pricing

Price tierPremium

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Which brands fit Sheila Robertson-Ybarra?

Brands in the beauty, skincare, and bridal sectors would align well with Sheila's expertise. Her professional and authoritative tone, combined with her extensive experience, positions her as a credible partner for brands looking to reach a dedicated audience interested in high-quality makeup and skincare products.

Frequently asked questions

How many Instagram followers does @makeupbysheila have?

As of July 2026, @makeupbysheila has 28,069 followers (28K) on Instagram, follows 7,626 accounts, and has published 4,352 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @makeupbysheila?

Verified contact details for @makeupbysheila — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @makeupbysheila's contact info — free trial →

How much does @makeupbysheila charge for a sponsored post?

@makeupbysheila sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →

What is @makeupbysheila's net worth?

@makeupbysheila's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 28K followers and a premium price tier in makeup, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →

Does @makeupbysheila have fake followers?

Zaver's AI authenticity check scores @makeupbysheila 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →

Who follows @makeupbysheila?

@makeupbysheila's 28K followers skew 15% male / 85% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @makeupbysheila's report on Zaver.

Which influencers are similar to @makeupbysheila?

Zaver lists comparable makeup creators in United States in the "Influencers like @makeupbysheila" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 18,457 vetted makeup creators with plain-English queries.

What is the follower count?

Sheila has 28,069 followers.

What is the engagement rate?

The engagement rate data is currently unavailable.

What is the collaboration pricing?

Sheila falls into the premium price tier, but pricing can vary based on the specifics of each collaboration.

What is the content niche?

Sheila primarily focuses on makeup, with additional niches in skincare, bridal, and wedding content.