Data updated: July 2026
Kelley Blue Book β
@kbb_com Β· Instagram Β· US Β· automotive
About Kelley Blue Book
Kelley Blue Book is an expert journalist in the automotive niche, providing authoritative and informative content on cars and reviews. With a follower count of 108,477, this creator has established a significant presence on Instagram. The profile features a variety of content formats, including static posts, carousels, reels, stories, and long-form videos. The creator's tone is characterized by journalistic integrity and factual reporting, making it a reliable source for automotive enthusiasts. Some content may require brand review.
@kbb_com's followers & following
@kbb_com currently has 108,477 followers on Instagram and follows 203 accounts, a follower-to-following ratio of 534.37. That places the account in the mid tier of automotive creators.
@kbb_com's content
@kbb_com has published 3,541 posts to date, working across static-posts, carousels, reels, stories, long-form-video. The account's content is classified under automotive, cars, reviews. Bio: βYour Most Trusted Car Guide for 100+ years!β
AI quality check on @kbb_com
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@kbb_com's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@kbb_com's audience
Audience snapshot
70% male Β· 30% female
Core age group35-44
The audience is predominantly male, with a skew of 0.7, and primarily falls within the 35-44 age range. The top geographic location for followers is the United States, indicating a focused market for automotive content.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit Kelley Blue Book?
Brands in the automotive sector, particularly those focused on cars and vehicle reviews, would align well with Kelley Blue Book's content. The creator's authoritative voice and professional tone make it suitable for partnerships that emphasize quality and reliability in automotive products and services.
Frequently asked questions
How many Instagram followers does @kbb_com have?
As of July 2026, @kbb_com has 108,477 followers (108K) on Instagram, follows 203 accounts, and has published 3,541 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @kbb_com?
Verified contact details for @kbb_com β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @kbb_com's contact info β free trial β
How much does @kbb_com charge for a sponsored post?
@kbb_com sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @kbb_com's net worth?
@kbb_com's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 108K followers and a premium price tier in automotive, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @kbb_com have fake followers?
Zaver's AI authenticity check scores @kbb_com 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @kbb_com?
@kbb_com's 108K followers skew 70% male / 30% female, core age group 35-44. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @kbb_com's report on Zaver.
Which influencers are similar to @kbb_com?
Zaver lists comparable automotive creators in United States in the "Influencers like @kbb_com" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 11,601 vetted automotive creators with plain-English queries.
What is the follower count?
Kelley Blue Book has 108,477 followers.
What is the engagement rate?
The engagement rate data is not available.
What is the collaboration pricing?
The estimated price tier is premium, but pricing may vary based on specific collaboration details.
What is the content niche?
The primary niche is automotive, with secondary focuses on cars and reviews.
