Data updated: July 2026

John Gregory-Smith βœ“

@johngs Β· Instagram Β· UK Β· recipes

Followers
1.2M
Following
446
Posts
1.3K

About John Gregory-Smith

John Gregory-Smith is a lifestyle creator on Instagram, specializing in recipes and cooking content. With a follower count of 1,155,996, he engages his audience through various formats, including long-form videos, reels, and static posts. His content is characterized by a friendly and tutorial tone, making it accessible for home cooks. Based in the UK, he emphasizes wholesome and family-friendly themes in his work. Some content may require brand review.

@johngs's followers & following

1.2M

@johngs currently has 1,155,996 followers on Instagram and follows 446 accounts, a follower-to-following ratio of 2,591.92. That places the account in the mega tier of recipes creators.

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@johngs's content

1.3K

@johngs has published 1,296 posts to date, working across long-form-video, reels, static-posts, carousels, stories. The account's content is classified under recipes, food, cooking. Bio: β€œπŸ₯™ Easy recipes to cook at home πŸ“Ί Catch me on the telly BBC Morning Live πŸ“ž Enquiries - johngs@nimatalent.com πŸ“šORDER MY NEW COOKBOOKπŸ‘‡πŸΌβ€

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AI quality check on @johngs

100/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@johngs's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@johngs's audience

Audience snapshot

50% male Β· 50% female

Core age group25-34

The audience for John Gregory-Smith's content skews evenly between genders, with a primary age demographic of 25-34 years. His top geographic audience is located in the UK, indicating a strong local following.

Collaboration pricing

Price tierPremium

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Which brands fit John Gregory-Smith?

Brands in the food, cooking, and lifestyle sectors are well-suited for collaboration with John Gregory-Smith. His focus on easy, relatable recipes aligns well with products that promote home cooking and family-friendly meals.

Frequently asked questions

How many Instagram followers does @johngs have?

As of July 2026, @johngs has 1,155,996 followers (1.2M) on Instagram, follows 446 accounts, and has published 1,296 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @johngs?

Verified contact details for @johngs β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @johngs's contact info β€” free trial β†’

How much does @johngs charge for a sponsored post?

@johngs sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @johngs's net worth?

@johngs's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 1.2M followers and a premium price tier in recipes, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @johngs have fake followers?

Zaver's AI authenticity check scores @johngs 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @johngs?

@johngs's 1.2M followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @johngs's report on Zaver.

Which influencers are similar to @johngs?

Zaver lists comparable recipes creators in United Kingdom in the "Influencers like @johngs" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 4,200 vetted recipes creators with plain-English queries.

What is the follower count?

John Gregory-Smith has 1,155,996 followers.

What is the engagement rate?

The engagement rate for John Gregory-Smith is not provided.

What is the collaboration pricing?

John Gregory-Smith is estimated to be in the premium price tier for collaborations.

What is the content niche?

His primary niche is recipes, with secondary niches in food and cooking.