Data updated: July 2026
Home Folk
@home_folk · Instagram · Mansfield, US · home-decor
About Home Folk
Home Folk is a micro influencer on Instagram, specializing in home decor and interior design. Based in Mansfield, US, they have cultivated a following of 43,349, sharing a diverse range of content formats including static posts, reels, carousels, and stories. Their content reflects a minimalist and aesthetic vibe, often blending promotional and storytelling elements. Home Folk's authenticity score of 0.9 and content quality score of 0.8 indicate a strong commitment to engaging their audience with informative and visually appealing posts. Some content may require brand review.
@home_folk's followers & following
@home_folk currently has 43,349 followers on Instagram and follows 2,041 accounts, a follower-to-following ratio of 21.24. That places the account in the micro tier of home-decor creators.
@home_folk's content
@home_folk has published 1,994 posts to date, working across static-posts, reels, carousels, stories. The account's content is classified under home-decor, interior-design, ecommerce, home-decor. Bio: “🍃 FREE Shipping on orders $75+ 🍃 Tag us @home_folk to be featured❤️”
AI quality check on @home_folk
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@home_folk's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@home_folk's audience
Audience snapshot
50% male · 50% female
Core age group25-34
The audience of Home Folk is primarily based in the US, with a notable age skew towards individuals aged 25-34. The gender distribution is balanced, with a slight male skew of 0.5, suggesting a diverse follower base that engages with home decor and interior design topics.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Home Folk?
Brands in the home decor, interior design, and ecommerce sectors align well with Home Folk’s content. Their focus on minimalist aesthetics and authentic storytelling makes them a suitable partner for brands seeking to reach a style-conscious audience interested in home improvement and design.
Frequently asked questions
How many Instagram followers does @home_folk have?
As of July 2026, @home_folk has 43,349 followers (43K) on Instagram, follows 2,041 accounts, and has published 1,994 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @home_folk?
Verified contact details for @home_folk — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @home_folk's contact info — free trial →
How much does @home_folk charge for a sponsored post?
@home_folk sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @home_folk's net worth?
@home_folk's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 43K followers and a standard price tier in home-decor, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @home_folk have fake followers?
Zaver's AI authenticity check scores @home_folk 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @home_folk?
@home_folk's 43K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @home_folk's report on Zaver.
Which influencers are similar to @home_folk?
Zaver lists comparable home-decor creators in United States in the "Influencers like @home_folk" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
Home Folk has a follower count of 43,349.
What is the engagement rate?
The engagement rate for Home Folk is currently not available.
What is the collaboration pricing?
Home Folk is estimated to be in the standard price tier for collaborations.
What is the content niche?
Home Folk primarily focuses on home decor, with secondary niches in interior design and ecommerce.
