Data updated: July 2026
Erik Soto โ
@erik_soto ยท Instagram ยท US ยท makeup
About Erik Soto
Erik Soto is a freelance global makeup artist and educator with over 25 years of experience in the beauty industry. He specializes in makeup, skincare, and beauty tips, sharing his expertise through various content formats such as reels, long-form videos, stories, and carousels. Erik's professional and authoritative approach resonates with his audience, as he aims to educate and inform through his content. Some content may require brand review.
@erik_soto's followers & following
@erik_soto currently has 26,546 followers on Instagram and follows 1,704 accounts, a follower-to-following ratio of 15.58. That places the account in the micro tier of makeup creators.
@erik_soto's content
@erik_soto has published 1,843 posts to date, working across reels, long-form-video, stories, carousels. The account's content is classified under makeup, skincare, beauty-tips. Bio: โFreelance Global Makeup Artist , Skincare Alchemist, Content Creator, and Educator. 25+ years in Beauty. ๐บ๐ธ๐จ๐ฆ๐ฒ๐ฝ๐ซ๐ท๐ฎ๐น๐ฐ๐ท๐ธ๐ฌ๐ฒ๐พ๏ฟฝโฆโ
AI quality check on @erik_soto
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@erik_soto's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@erik_soto's audience
Audience snapshot
30% male ยท 70% female
Core age group25-34
Erik's audience skews slightly male at 30%, with a primary age demographic of 25-34 years. His followers are predominantly based in the US, indicating a focused geographic reach within the beauty community.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate โ free trialWhich brands fit Erik Soto?
Brands within the beauty and skincare sectors align well with Erik's content, given his expertise and educational focus. His professional tone and high authenticity score suggest he can effectively represent brands that emphasize quality and education in their messaging.
Frequently asked questions
How many Instagram followers does @erik_soto have?
As of July 2026, @erik_soto has 26,546 followers (27K) on Instagram, follows 1,704 accounts, and has published 1,843 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @erik_soto?
Verified contact details for @erik_soto โ including business email where available โ are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @erik_soto's contact info โ free trial โ
How much does @erik_soto charge for a sponsored post?
@erik_soto sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate โ
What is @erik_soto's net worth?
@erik_soto's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 27K followers and a standard price tier in makeup, brand collaborations are a meaningful income stream โ Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate โ
Does @erik_soto have fake followers?
Zaver's AI authenticity check scores @erik_soto 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check โ
Who follows @erik_soto?
@erik_soto's 27K followers skew 30% male / 70% female, core age group 25-34. Full audience breakdowns โ age bands, gender split and country-level distribution โ are part of @erik_soto's report on Zaver.
Which influencers are similar to @erik_soto?
Zaver lists comparable makeup creators in United States in the "Influencers like @erik_soto" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 18,457 vetted makeup creators with plain-English queries.
What is Erik's follower count?
Erik has 26,546 followers.
What is Erik's engagement rate?
Engagement rate data is not available.
What is Erik's collaboration pricing?
Erik is in the standard price tier for collaborations.
What is Erik's content niche?
Erik primarily focuses on makeup, with secondary niches in skincare and beauty tips.
