Data updated: July 2026
Downy ✓
@downy · Instagram · US · home-decor
About Downy
Downy is a lifestyle creator on Instagram, specializing in home decor and family-oriented content. With a follower count of 42,106, Downy operates within the micro-influencer category, showcasing a range of content formats including reels, static posts, stories, and carousels. The creator maintains a clean and informative aesthetic, appealing to an audience interested in family-friendly themes. Some content may require brand review.
@downy's followers & following
@downy currently has 42,106 followers on Instagram and follows 7 accounts, a follower-to-following ratio of 6,015.14. That places the account in the micro tier of home-decor creators.
@downy's content
@downy has published 183 posts to date, working across reels, static-posts, stories, carousels. The account's content is classified under home-decor, home-decor, family.
AI quality check on @downy
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@downy's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@downy's audience
Audience snapshot
35% male · 65% female
Core age group25-34
The audience skews slightly male at 35% and primarily falls within the 25-34 age range. The top geographic location for followers is the United States, indicating a focused domestic reach.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Downy?
Brands in the home decor and family sectors may find a suitable partnership with Downy, given the creator's focus on these niches. The friendly and promotional tone of the content aligns well with products aimed at families and home improvement.
Frequently asked questions
How many Instagram followers does @downy have?
As of July 2026, @downy has 42,106 followers (42K) on Instagram, follows 7 accounts, and has published 183 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @downy?
Verified contact details for @downy — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @downy's contact info — free trial →
How much does @downy charge for a sponsored post?
@downy sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @downy's net worth?
@downy's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 42K followers and a premium price tier in home-decor, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @downy have fake followers?
Zaver's AI authenticity check scores @downy 95/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @downy?
@downy's 42K followers skew 35% male / 65% female, core age group 25-34. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @downy's report on Zaver.
Which influencers are similar to @downy?
Zaver lists comparable home-decor creators in United States in the "Influencers like @downy" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
Downy has 42,106 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Downy's estimated price tier is premium, but actual pricing may vary.
What is the content niche?
Downy primarily focuses on home decor and family-related content.
