Data updated: July 2026
W Magazine β
@wmag Β· Instagram Β· New York, US Β· fashion
About W Magazine
W Magazine is a prominent Instagram creator based in New York, specializing in fashion, entertainment, art, and design. With a substantial follower count of 4,155,750, the creator produces a diverse range of content formats, including reels, static posts, carousels, stories, and long-form videos. The creator's tone is journalistic and informative, appealing to a sophisticated audience. The content reflects a high-quality standard, as indicated by an authenticity score of 0.98 and a content quality score of 0.95. Some content may require brand review.
@wmag's followers & following
@wmag currently has 4,155,750 followers on Instagram and follows 488 accounts, a follower-to-following ratio of 8,515.88. That places the account in the mega tier of fashion creators.
@wmag's content
@wmag has published 11,940 posts to date, working across reels, static-posts, carousels, stories, long-form-video. The account's content is classified under fashion, entertainment, art, music, movies. Bio: βFashion, entertainment, art and design. The Summer Issueβ
AI quality check on @wmag
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@wmag's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@wmag's audience
Audience snapshot
35% male Β· 65% female
Core age group25-34
The audience predominantly skews male at 35% and is primarily aged between 25 and 34. The top geographic location for followers is the United States, indicating a strong domestic presence.
Collaboration pricing
Price tierElite
Get the AI fair-price estimate β free trialWhich brands fit W Magazine?
Brands in the fashion, entertainment, and art sectors align well with W Magazine's content. The creator's sophisticated and professional tone, combined with a focus on high-fashion and trendy topics, makes them a suitable partner for brands aiming to reach a stylish and informed audience.
Frequently asked questions
How many Instagram followers does @wmag have?
As of July 2026, @wmag has 4,155,750 followers (4.2M) on Instagram, follows 488 accounts, and has published 11,940 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @wmag?
Verified contact details for @wmag β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @wmag's contact info β free trial β
How much does @wmag charge for a sponsored post?
@wmag sits in the elite price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @wmag's net worth?
@wmag's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 4.2M followers and a elite price tier in fashion, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @wmag have fake followers?
Zaver's AI authenticity check scores @wmag 98/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @wmag?
@wmag's 4.2M followers skew 35% male / 65% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @wmag's report on Zaver.
Which influencers are similar to @wmag?
Zaver lists comparable fashion creators in United States in the "Influencers like @wmag" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is the follower count?
W Magazine has a follower count of 4,155,750.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
W Magazine is in the elite price tier for collaborations.
What is the content niche?
The primary niche is fashion, with secondary niches including entertainment, art, music, and movies.
