Data updated: July 2026

USA TODAY Sports βœ“

@usatodaysports Β· Instagram Β· McLean, US Β· sports

Followers
370K
Following
449
Posts
21K

About USA TODAY Sports

USA TODAY Sports is the official Instagram account representing the brand's sports journalism. With a focus on delivering factual and informative content, this account showcases a wide variety of media formats, including reels, stories, static posts, carousels, and live streams. The creator operates from McLean, United States, and has accumulated a follower count of 369,818, placing them in the mid follower bucket. Some content may require brand review.

@usatodaysports's followers & following

370K

@usatodaysports currently has 369,818 followers on Instagram and follows 449 accounts, a follower-to-following ratio of 823.65. That places the account in the mid tier of sports creators.

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@usatodaysports's content

21K

@usatodaysports has published 21,489 posts to date, working across reels, stories, static-posts, carousels, live-streams. The account's content is classified under sports, news, journalism. Bio: β€œThe official Instagram account of USA TODAY Sports.”

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AI quality check on @usatodaysports

100/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
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@usatodaysports's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@usatodaysports's audience

Audience snapshot

60% male Β· 40% female

Core age group25-34

The audience skews slightly male at 60%, primarily within the 25-34 age range. The top geographic location for followers is the United States, indicating a strong domestic presence and engagement with sports and news content.

Collaboration pricing

Price tierPremium

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Which brands fit USA TODAY Sports?

Brands in the sports, news, and journalism sectors may find a good fit with USA TODAY Sports. The authoritative and professional tone of the content aligns well with brands looking to engage an audience interested in factual and informative sports coverage.

Frequently asked questions

How many Instagram followers does @usatodaysports have?

As of July 2026, @usatodaysports has 369,818 followers (370K) on Instagram, follows 449 accounts, and has published 21,489 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @usatodaysports?

Verified contact details for @usatodaysports β€” including business email where available β€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @usatodaysports's contact info β€” free trial β†’

How much does @usatodaysports charge for a sponsored post?

@usatodaysports sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β†’

What is @usatodaysports's net worth?

@usatodaysports's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 370K followers and a premium price tier in sports, brand collaborations are a meaningful income stream β€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β†’

Does @usatodaysports have fake followers?

Zaver's AI authenticity check scores @usatodaysports 100/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β†’

Who follows @usatodaysports?

@usatodaysports's 370K followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns β€” age bands, gender split and country-level distribution β€” are part of @usatodaysports's report on Zaver.

Which influencers are similar to @usatodaysports?

Zaver lists comparable sports creators in United States in the "Influencers like @usatodaysports" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 42,421 vetted sports creators with plain-English queries.

What is the follower count?

USA TODAY Sports has 369,818 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

Collaboration pricing falls within the premium tier, but it can vary based on specific campaign details.

What is the content niche?

The primary niche is sports, with secondary focuses on news and journalism.