Data updated: July 2026

Upper Playground

@upperplayground ยท Instagram ยท San Francisco, US ยท streetwear

Followers
89K
Following
3.4K
Posts
12K

About Upper Playground

Upper Playground is a lifestyle entrepreneur based in San Francisco, specializing in streetwear. With a follower count of 88,917, this creator has built a substantial presence on Instagram, showcasing a diverse range of content formats including static posts, carousels, reels, and stories. The brand emphasizes authenticity, having been established in 1999, and aligns closely with urban and nostalgic themes. Some content may require brand review.

@upperplayground's followers & following

89K

@upperplayground currently has 88,917 followers on Instagram and follows 3,370 accounts, a follower-to-following ratio of 26.38. That places the account in the micro tier of streetwear creators.

Unlock the full report โ€” free โ†’

@upperplayground's content

12K

@upperplayground has published 11,717 posts to date, working across static-posts, carousels, reels, stories. The account's content is classified under streetwear, fashion, streetwear. Bio: โ€œAuthentic apparel since 1999.โ€

Unlock the full report โ€” free โ†’

AI quality check on @upperplayground

90/100High authenticity

Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.

  • Audience location & demographics
  • Engagement quality & authenticity
  • Follower growth patterns
  • Signs of purchased followers
  • Content niche classification
  • Brand safety screening
  • Posting activity & consistency
  • Language & audience fit
Run this check on any creator โ€” free โ†’

@upperplayground's rankings on Zaver

Based on follower count among creators that passed Zaver's indexing quality bar.

@upperplayground's audience

Audience snapshot

60% male ยท 40% female

Core age group25-34

The audience skews slightly male at 60%, primarily within the 25-34 age range. The top geographic location for followers is the United States, indicating a strong domestic engagement.

Collaboration pricing

Price tierstandard

Get the AI fair-price estimate โ†’ free trial

Which brands fit Upper Playground?

Brands in the streetwear and fashion sectors would align well with Upper Playground's aesthetic and audience. The creator's focus on authentic and urban themes presents opportunities for collaborations that emphasize lifestyle and cultural narratives.

Frequently asked questions

How many Instagram followers does @upperplayground have?

As of July 2026, @upperplayground has 88,917 followers (89K) on Instagram, follows 3,370 accounts, and has published 11,717 posts. Zaver refreshes these numbers on a rolling basis.

How do I contact @upperplayground?

Verified contact details for @upperplayground โ€” including business email where available โ€” are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @upperplayground's contact info โ€” free trial โ†’

How much does @upperplayground charge for a sponsored post?

@upperplayground sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate โ†’

What is @upperplayground's net worth?

@upperplayground's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 89K followers and a standard price tier in streetwear, brand collaborations are a meaningful income stream โ€” Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate โ†’

Does @upperplayground have fake followers?

Zaver's AI authenticity check scores @upperplayground 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check โ†’

Who follows @upperplayground?

@upperplayground's 89K followers skew 60% male / 40% female, core age group 25-34. Full audience breakdowns โ€” age bands, gender split and country-level distribution โ€” are part of @upperplayground's report on Zaver.

Which influencers are similar to @upperplayground?

Zaver lists comparable streetwear creators in United States in the "Influencers like @upperplayground" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 5,827 vetted streetwear creators with plain-English queries.

What is the follower count?

Upper Playground has 88,917 followers.

What is the engagement rate?

The engagement rate is currently not available.

What is the collaboration pricing?

Pricing varies and Zaver estimates it to be in the standard tier.

What is the content niche?

Upper Playground primarily focuses on streetwear, with additional content in fashion.