Data updated: July 2026

Total Wine & More β
@totalwine Β· Instagram Β· US Β· wine
About Total Wine & More
Total Wine & More operates an Instagram account that focuses on wine, cocktails, and beverages. With a follower count of 204,557, the account features a variety of content formats, including static posts, reels, carousels, and stories. The creator maintains a professional and aspirational tone, aiming to inform and promote products related to the beverage industry. Some content may require brand review.
@totalwine's followers & following
@totalwine currently has 204,557 followers on Instagram and follows 1,309 accounts, a follower-to-following ratio of 156.27. That places the account in the mid tier of wine creators.
@totalwine's content
@totalwine has published 7,304 posts to date, working across static-posts, reels, carousels, stories. The account's content is classified under wine, cocktails, beverages. Bio: βThe official account of Total Wine & More. Loving wine, beer, spirits and cigars since 1991. Must be 21+ to follow! #totalwine #totalwinelocβ¦β
AI quality check on @totalwine
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. One area may require brand review before signing β details are available in the full report.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@totalwine's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@totalwine's audience
Audience snapshot
50% male Β· 50% female
Core age group25-34
The audience skews evenly in gender and primarily consists of individuals aged 25-34. The top geographic location for followers is the United States, indicating a focused market for beverage-related content.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate β free trialWhich brands fit Total Wine & More?
Brands in the wine, spirits, and beverage sectors are well-suited for collaboration with this creator. The lifestyle focus and premium positioning align with brands looking to reach an audience interested in quality products and experiences.
Frequently asked questions
How many Instagram followers does @totalwine have?
As of July 2026, @totalwine has 204,557 followers (205K) on Instagram, follows 1,309 accounts, and has published 7,304 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @totalwine?
Verified contact details for @totalwine β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @totalwine's contact info β free trial β
How much does @totalwine charge for a sponsored post?
@totalwine sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @totalwine's net worth?
@totalwine's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 205K followers and a premium price tier in wine, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @totalwine have fake followers?
Zaver's AI authenticity check scores @totalwine 99/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @totalwine?
@totalwine's 205K followers skew 50% male / 50% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @totalwine's report on Zaver.
Which influencers are similar to @totalwine?
Zaver lists comparable wine creators in United States in the "Influencers like @totalwine" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 1,629 vetted wine creators with plain-English queries.
What is the follower count?
The account has 204,557 followers.
What is the engagement rate?
The engagement rate is not available.
What is the collaboration pricing?
The estimated price tier for collaborations is premium.
What is the content niche?
The primary niche is wine, with secondary niches in cocktails and beverages.
Influencers like @totalwine
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
Zaver runs 20+ AI checks β real followers, true engagement, fair price β on any creator in seconds.