Data updated: July 2026
Yumi Kay ✓
@theyumikay · Instagram · US · beauty-tips
About Yumi Kay
Yumi Kay is a lifestyle creator on Instagram, primarily focused on beauty tips, fashion, and makeup. With a follower count of 10,101, she falls into the micro influencer category. Yumi engages her audience through various content formats, including reels, static posts, and stories. Her biography reflects a playful personality, and her content resonates with a youthful demographic. Some content may require brand review.
@theyumikay's followers & following
@theyumikay currently has 10,101 followers on Instagram and follows 2,786 accounts, a follower-to-following ratio of 3.63. That places the account in the micro tier of beauty-tips creators.
@theyumikay's content
@theyumikay has published 1,216 posts to date, working across reels, static-posts, stories. The account's content is classified under beauty-tips, fashion, makeup. Bio: “The “I’m so old” girl. 🩵 Over 3 Million views! 💙 🗳️ VOTE for me to be in MAXIM x COVERGIRL ⬇️”
AI quality check on @theyumikay
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@theyumikay's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@theyumikay's audience
Audience snapshot
40% male · 60% female
Core age group18-24
Yumi's audience skews slightly female, with a notable focus on the 18-24 age group. The majority of her followers are based in the US, indicating a strong domestic presence.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate → free trialWhich brands fit Yumi Kay?
Brands in the beauty and fashion sectors would align well with Yumi's content style and audience interests. Her focus on beauty tips and aspirational lifestyle content makes her a suitable partner for brands aiming to reach a youthful demographic.
Frequently asked questions
How many Instagram followers does @theyumikay have?
As of July 2026, @theyumikay has 10,101 followers (10K) on Instagram, follows 2,786 accounts, and has published 1,216 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @theyumikay?
Verified contact details for @theyumikay — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @theyumikay's contact info — free trial →
How much does @theyumikay charge for a sponsored post?
@theyumikay sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @theyumikay's net worth?
@theyumikay's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 10K followers and a standard price tier in beauty-tips, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @theyumikay have fake followers?
Zaver's AI authenticity check scores @theyumikay 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @theyumikay?
@theyumikay's 10K followers skew 40% male / 60% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @theyumikay's report on Zaver.
Which influencers are similar to @theyumikay?
Zaver lists comparable beauty-tips creators in United States in the "Influencers like @theyumikay" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 14,204 vetted beauty-tips creators with plain-English queries.
What is Yumi's follower count?
Yumi has 10,101 followers.
What is Yumi's engagement rate?
Engagement rate data is not available.
What is Yumi's collaboration pricing?
Yumi is estimated to fall within the standard price tier for collaborations.
What is Yumi's content niche?
Yumi primarily focuses on beauty tips, with secondary niches in fashion and makeup.
