Data updated: July 2026

Isabella Franke | Ordnung & Interior β
@thehomehabit Β· Instagram Β· DE Β· home-decor
About Isabella Franke | Ordnung & Interior
Isabella Franke, known as 'thehomehabit' on Instagram, is a lifestyle creator focused on home decor and interior design. With a follower count of 236,174, she engages her audience through a variety of content formats, including reels, static posts, carousels, and stories. Her biography highlights her expertise as a bestselling author and coach, emphasizing a practical approach to organization. Isabella's content reflects a minimalist and aesthetic vibe, paired with a personal and friendly tone. Some content may require brand review.
@thehomehabit's followers & following
@thehomehabit currently has 236,174 followers on Instagram and follows 121 accounts, a follower-to-following ratio of 1,951.85. That places the account in the mid tier of home-decor creators.
@thehomehabit's content
@thehomehabit has published 1,519 posts to date, working across reels, static-posts, carousels, stories. The account's content is classified under home-decor, interior-design, vlogs. Bio: ββ¨ Ordnung fΓΌr das echte Leben β¨ Bekannt aus dem TV @sixxtv Spiegel Bestseller Autorin π Werde Ordnungscoach @akademiederordnungβ
AI quality check on @thehomehabit
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@thehomehabit's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@thehomehabit's audience
Audience snapshot
25% male Β· 75% female
Core age group25-34
The audience skews slightly male at 25%, with a primary age range of 25-34 years. The top geographic location for her followers is Germany, indicating a localized engagement that may appeal to brands targeting this demographic.
Collaboration pricing
Price tierstandard
Get the AI fair-price estimate β free trialWhich brands fit Isabella Franke | Ordnung & Interior?
Isabella Franke is well-suited for brands in the home decor and lifestyle sectors. Her focus on organization and aesthetics aligns with products and services that promote home improvement, interior design, and lifestyle coaching, making her an ideal partner for brands seeking authentic engagement.
Frequently asked questions
How many Instagram followers does @thehomehabit have?
As of July 2026, @thehomehabit has 236,174 followers (236K) on Instagram, follows 121 accounts, and has published 1,519 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @thehomehabit?
Verified contact details for @thehomehabit β including business email where available β are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @thehomehabit's contact info β free trial β
How much does @thehomehabit charge for a sponsored post?
@thehomehabit sits in the standard price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate β
What is @thehomehabit's net worth?
@thehomehabit's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 236K followers and a standard price tier in home-decor, brand collaborations are a meaningful income stream β Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate β
Does @thehomehabit have fake followers?
Zaver's AI authenticity check scores @thehomehabit 96/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check β
Who follows @thehomehabit?
@thehomehabit's 236K followers skew 25% male / 75% female, core age group 25-34. Full audience breakdowns β age bands, gender split and country-level distribution β are part of @thehomehabit's report on Zaver.
Which influencers are similar to @thehomehabit?
Zaver lists comparable home-decor creators in Germany in the "Influencers like @thehomehabit" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 13,008 vetted home-decor creators with plain-English queries.
What is the follower count?
Isabella has 236,174 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
The estimated price tier for collaborations is standard, though pricing may vary.
What is the content niche?
Isabella primarily focuses on home decor, with secondary niches in interior design and vlogs.
Influencers like @thehomehabit
Proven at world-record scale: Zaver tracked 1,060 creators in real time for Godrej Ivara's Guinness World Recordsβ’ attempt.
See the case study βGet full insights on this creator before you spend a dollar
Zaver runs 20+ AI checks β real followers, true engagement, fair price β on any creator in seconds.